Friday, October 24, 2008

DMNews: Drop in DM volume impacts Harte-Hanks' Q3 results

October 24, 2008

Advertisement

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Today's News

Drop in DM volume impacts Harte-Hanks' Q3 results

October 23, 2008

Direct marketing services provider Harte-Hanks Inc. reported that revenue totaled $269.9 million in the third quarter ended September 30, down 5.9% from the previous third quarter. The company's diluted earnings per share were 26 cents in the same period, compared with 30 cents in the previous year.
 

UPS releases Q3 earnings

Bryan Yurcan October 23, 2008

UPS said it earned $970 million during the third quarter 2008, a 9.9% decline from profit of $1.08 billion a year ago.
 

IWCO Direct plant closure follows drop in mail volume

Chantal Todé October 23, 2008

In response to a drop in acquisition direct mail volume from financial services companies, direct mail production services provider IWCO Direct said it will immediately close its facility in Elm City, NC, which employs 380 people.
 

WSJ investments boost individually paid circ

Lauren Bell October 23, 2008

The Wall Street Journal's latest Fas-Fax report, coming out Monday shows that the paper increased its individually paid circulation while cutting down on other paid copies.
 

ClickForensics: Botnet click fraud rose 10% in the third quarter

Mary Elizabeth Hurn October 23, 2008

Pay-per-click traffic quality management and click fraud prevention service provider ClickForensics today released its third quarter industry average click fraud figures.
 

New luxury mag to hit New York

Lauren Bell October 23, 2008

A new luxury magazine, Prestige New York, is slated to launch nationwide in February 2009. The CR Media publication, which has sister titles in Malaysia, Indonesia, Thailand and Hong Kong, is targeted to wealthy tastemakers.
 

Time Out masterfile available

October 23, 2008

Direct Media Inc. has introduced a combined and deduped masterfile from the Time Out Publication files. These consumers have subscribed to either Time Out New York, Time Out New York Kids or Time Out Chicago looking for things to do, see and experience in two of the nation's largest cities.
 

DMNews Video

DMNews' Cara Wood talks with G2 Worldwide exec Larry Kimmel at DMA 08

October 15, 2008

DMNews editor in chief Cara Wood discusses accountability and marketing in tough economic times with G2 Worldwide's Larry Kimmel at the DMA 08 Conference & Expo.
 

DMNews' Cara Wood chats with Euro RSCG's Ron Bess

October 14, 2008

DMNews editor in chief Cara Wood sits down with Euro RSCG president and CEO Ron Bess to talk about interactive marketing and the state of the industry at the DMA 08 Conference & Expo in Las Vegas.
 

DMNews Weekly Online Poll

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

Creative campaigns from Wallaby Organic Yogurt, DePuy International and Kass & Moses

October 20, 2008

Integrated campaign blows the lid off results for Wallaby Organic Yogurt; DePuy International Web site gives orthopedic surgeons a leg up; and Kass & Moses search results motor in after Web site redesign.
 

Digital marketers' goal should be display/search integration

Sara Holoubek October 20, 2008

The 10-year budget battle between display and search marketing appears to have come to a close, giving way to an integrated approach to online advertising. Multiple studies pointing to an increase in lift and ROI can be credited for broker­ing the truce.
 

Today's lists and databases

Globalspec Engineering, Technical and Industrial Prof Opt-In E-mail

October 24, 2008

New Management - Globalspec Engineering, Technical and Industrial Prof Opt-In E-mail - VentureDirect Worldwide - Description: This file contains success­ful engineers, executive managers, IT and R&D personnel from industries and companies throughout the world.
 

CosmetiGram Buyers

October 24, 2008

New List - CosmetiGram Buyers - CGC Consulting Services Inc. - Description: This file contains people who have purchased the CosmetiGram program, which costs $69.95 a month and delivers beauty care products to customers by mail.
 

Helping the Handicapped: Direct Mail Donors

October 24, 2008

New List - Helping the Handicapped: Direct Mail Donors - Trinity Direct - Description: This file contains people who have donated to a number of associations that help disabled people overcome their disabilities.
 

Active Political Donors

October 24, 2008

New List - Active Political Donors - eTargetMedia.com - Description: This file contains US donors with an interest in politics and public af­fairs.
 

Classifieds


Sales Professional

Sales opportunity for the independent salesperson that is a take charge individual. NYC based print contractor looking for the right individual with DM, Commerical & POP sales. Base + comm. + benefits. Contact in confidence Marvin Deitch PMG Services, Inc. 212 633 0393 mdeitch@pmgservices.net



Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



DMNews seeking e-commerce experts

DMNews is seeking submissions for its upcoming 2008 Essential Guide to E-Commerce, which will be published as a supplement in our December 8 issue. Click here for more information.

Jeff Hirsch, CEO of behavioral targeting ad network Revenue Science, recently spoke to DMNews about behavioral targeting and about a recent Skechers campaign. Click here to read. 

FREE WHITEPAPERS






DMNews Jobs Market




Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Diana Sanchez at diana.sanchez@haymarketmedia.com.

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All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2008 Haymarket Media Inc.

Thursday, October 23, 2008

DMNews' Database Weekly: Make turns Twitter into CRM tool


October 23, 2008

News


Make turns Twitter into CRM tool

Lauren Bell October 22, 2008

Make magazine has turned to Twitter for customer support, loyalty-building and some marketing campaigns.
 

Manufacturer database expands to other sectors

Lauren Bell October 22, 2008

Manufacturers' News Inc. (MNI) has added 600,000 non-manufacturing businesses to its database in an attempt to better serve the current US market. The expansion -- the end result of a marketing agreement between MNI and another, unnamed enterprise -- more than doubles MNI's original database to include approximately 1 million companies and 3 million executive names.
 

ETrigue Corp. launches eTrigue 3.0

Jonathan Mack October 20, 2008

ETrigue Corp. released eTrigue 3.0 today. The application was designed to coordinate marketing and sales efforts by finding, sorting and qualifying suitable buying prospects.
 

Toys 'R' Us seeks loyalty with new rewards program

Lauren Bell October 17, 2008

Toys "R" Us has launched a new loyalty program, Rewards "R" Us, timed for a holiday shopping boost. Rewards "R" Us members will be eligible for special deals and promotions, as well as members-only shopping hours during sales and store events.
 

Group Publishing turns to Dovetail for database

Lauren Bell October 16, 2008

Group Publishing Inc., publisher of Children's Ministry, Rev and Group magazines, as well as other Christian ministry resources, has tapped Dovetail to build and manage its marketing database. Dovetail helped Group build a single database from more than half a dozen disparate data sources, including fulfillment company lists, event registrations and vendors.
 

Column


Marketing databases are never turnkey

David Bernard, managing director, DB Marketing Technologies October 22, 2008

If you've either decided to outsource your marketing database or you've inherited a database host, how are you going to ensure that the marketing database delivers? Many marketers are unfamiliar with the more technical side of their world, lack the staff to dedicate to this aspect of marketing or prefer to focus on directing creative development.
 

DMNews' Essential Guide to Lists, Database Marketing & Data Services

The DMNews Essential Guide to Lists, Database Marketing and Data Services is now online

January 28, 2008

The DMNews Essential Guide to Lists, Database Marketing and Data Services is available as a PDF. Click on the image or headline to download it.
 




Advertise
For details of how to advertise in the DMNews Database Marketing Weekly, please email Sammy Patel at sammy.patel@haymarketmedia.com

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews Database Marketing Weekly, please click here.

Unsubscribe
To unsubscribe from DMNews Database Marketing Weekly click here.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2008 Haymarket Media Inc.

DMNews: DMA cutbacks include several key players

October 23, 2008

Advertisement



Today's News

DMA cutbacks include several key players

Chantal Todé October 22, 2008

On the heels of its annual conference, the Direct Marketing Association has reportedly laid off up to two dozen people, including several senior level staff. In talks with several direct marketers, it was clear that the news was not a surprise.
 

Amazon.com releases Q3 results

Bryan Yurcan October 22, 2008

Amazon.com, Inc. today announced its third quarter financial results. Net sales increased 31% to $4.26 billion in the third quarter, compared with $3.26 billion in third quarter 2007.
 

Hoover's announces the launch of new mobile product line

Jonathan Mack October 22, 2008

Hoover's and its parent company D&B have announced the release of the browser-based application Hoover's Mobile for iPhone users and the device-enabled application Hoover's MobileSP for BlackBerry and Windows Mobile smartphone users.
 

Manufacturer database expands to other sectors

Lauren Bell October 22, 2008

Manufacturers' News Inc. (MNI) has added 600,000 non-manufacturing businesses to its database in an attempt to better serve the current US market. The expansion — the end result of a marketing agreement between MNI and another, unnamed enterprise — more than doubles MNI's original database to include approximately 1 million companies and 3 million executive names.
 

Make turns Twitter into CRM tool

Lauren Bell October 22, 2008

Make magazine has turned to Twitter for customer support, loyalty-building and some marketing campaigns.
 

Household comfort items buyers from Specialists

October 22, 2008

Specialists Marketing Services has introduced the Easy Comforts Enhanced list to the market. These are direct mail buyers of household comfort items.
 

DMNews Video

DMNews' Cara Wood talks with G2 Worldwide exec Larry Kimmel at DMA 08

October 15, 2008

DMNews editor in chief Cara Wood discussses accountability and marketing in tough economic times with G2 Worldwide's Larry Kimmel at the DMA 08 Conference & Expo.
 

DMNews' Cara Wood chats with Euro RSCG's Ron Bess

October 14, 2008

DMNews editor in chief Cara Wood sits down with Euro RSCG president and CEO Ron Bess to talk about interactive marketing and the state of the industry at the DMA 08 Conference & Expo in Las Vegas.
 

DMNews Weekly Online Poll

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

Transparency essential on social media

Bryan Yurcan October 20, 2008

More retailers are embracing social media for their marketing efforts. Accord­ing to a study by interactive marketing agency Rosetta, which was formerly known as Brulant, 59% of the top 100 USonline retailers currently have a page on Facebook, up from 30% in April.
 

Engines search for a niche

Mary Elizabeth Hurn October 20, 2008

Ask.com's Garell discusses search's continuing evolution
 

Today's lists and databases

Charming Shoppes Package Insert Program

October 23, 2008

Inserts - Charming Shoppes Package Insert Program - Media Horizons Management - Description: This file contains individuals interested in plus-size women's clothing.
 

MGI USA Wealth Management Database

October 23, 2008

New List - MGI USA Wealth Management Database - Ginsburg Global - Description: This file contains wealthy executives from MGI, an international semi­nar, conference and information provider.
 

General Management Contact List

October 23, 2008

New List - General Management Contact List - Netprospex - Description: This file contains execu­tives in industries including sales, IT, HR, marketing and finance.
 

October Research Business Masterfile

October 23, 2008

New List - October Research Business Masterfile - MetaResponse Group - Description: This file contains execu­tives in real estate, settlement and mort­gage origination.
 

Classifieds


Sales Professional

Sales opportunity for the independent salesperson that is a take charge individual. NYC based print contractor looking for the right individual with DM, Commerical & POP sales. Base + comm. + benefits. Contact in confidence Marvin Deitch PMG Services, Inc. 212 633 0393 mdeitch@pmgservices.net



Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



DMNews seeking e-commerce experts

DMNews is seeking submissions for its upcoming 2008 Essential Guide to E-Commerce, which will be published as a supplement in our December 8 issue. Click here for more information.

Jeff Hirsch, CEO of behavioral targeting ad network Revenue Science, recently spoke to DMNews about behavioral targeting and about a recent Skechers campaign. Click here to read. 

FREE WHITEPAPERS






DMNews Jobs Market




Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Diana Sanchez at diana.sanchez@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2008 Haymarket Media Inc.

Tuesday, October 21, 2008

DMNews' SearchBuzz: From Web artifacts to living repositories

October 21, 2008

Latest developments in search marketing, from the editors of DMNews:


Feature

From Web artifacts to living repositories

Sara Holoubek October 20, 2008

For all of the Web's advancements, the content it houses is still a snapshot in time. For the most part, these written words, images and video are no different than messages carved in stone. Once posted, they serve as a historical record of the past, and frequently searchers need to piece together multiple Web artifacts to understand the correlation between people, places and time.
 
Have news? Reach Sara Holoubek at saraholoubek@dmnews.com.

From DMNews.com

Digital marketers' goal should be display/search integration

Sara Holoubek October 20, 2008

The 10-year budget battle between display and search marketing appears to have come to a close, giving way to an integrated approach to online advertising. Multiple studies pointing to an increase in lift and ROI can be credited for broker­ing the truce.
 

Google has profitable Q3

Mary Elizabeth Hurn October 16, 2008

Google this afternoon released its Q3 earnings during a conference call with investors. This quarter, which ended September 30, the leader in search market share made $1.35 billion or $4.24 per share. This represents a 26% increase from this point last year when the company made $1.07 billion, or $3.38 per share.
 

Omniture acquires Mercado's site search and merchandising business

David Ward October 15, 2008

Business optimization software provider Omniture has acquired Mercado's site search and merchandising business for $6.5 million and the assumption of certain liabilities. The deal will enable Orem, UT-based Omniture to expand its site search and merchandizing solutions, especially in the retail space.
 

Column

There's more to search than just Google

Blake Suggs, account director, Range Online Media October 20, 2008

It's no secret that the words "search" and "Google" have become synonymous in many peoples' minds. Frankly, I find this is a bit disturbing. Sure, Google has the biggest audience, and yes, its interface is arguably the most streamlined and intuitive. But just because Google maintains a significantly larger market share and might be a bit easier for users than the other engines does not mean it's the best at everything — which is why I'm interested in what everyone else is doing better than Google.
 

The DMNews Essential Guide to Search Engine Marketing

What is search's role in direct marketing campaigns?

Andrew Lovasz, search marketing director, Moxie Interactive October 20, 2008

The marketing role of search is to capture prospective customers who actively seek information in three generally applicable groups: brand, product and category information. Prospective consumers are searching for information at various stages of their conversion process.
 

The 2008 DMNews Essential Guide to Search Engine Marketing is now online

June 16, 2008

The 2008 DMNews Essential Guide to Search Engine Marketing is now available as a PDF file. Click on the image or headline to download it.
 



Advertise
For details of how to advertise in DMNews SearchBUZZ!, please e-mail Sammy Patel at sammy.patel@haymarketmedia.com

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews SearchBUZZ!, please click here.

Unsubscribe
To unsubscribe from DMNews SearchBUZZ! click here.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2008 Haymarket Media Inc.

DMNews: Parent Co. reviewing alternatives for non-core assets

October 21, 2008

Advertisement

Is your success limited by free web analytics?
Your free web analytics solution has supported you this far and is a good place to start. But, there comes a time when you need look at the right metrics to support your goals - not just the metrics that are available. To find the right analytics partner, you must ask the right questions. Get the answers you need: Download the NEW White Paper


Today's News

The Parent Company reviewing strategic alternatives for non-core assets

Chantal Todé October 20, 2008

The Parent Company has engaged Oppenheimer & Co. to conduct a strategic and financial review and evaluate unsolicited inquiries from third parties interested in certain non-core assets of the company. "It is our intention to continue to pursue our goal of optimizing our efficient e-commerce and e-content business model," said Todd Edebohls, the recently appointed chairman of the board at The Parent Company, in a statement.
 

Time Warner Cable launches avatar video campaign

Mary Elizabeth Hurn October 20, 2008

Time Warner Cable (TWC) has launched a new viral video promotion and application called "Fame Star! The Online Biopic You Control." Developed by Ogilvy New York and powered by avatar provider Oddcast, users can visit myfamestar.com to create their own celebrity news videos.
 

ETrigue Corp. launches eTrigue 3.0

Jonathan Mack October 20, 2008

ETrigue Corp. released eTrigue 3.0 today. The application was designed to coordinate marketing and sales efforts by finding, sorting and qualifying suitable buying prospects.
 

Niche Media restructures to balance growth plans

Lauren Bell October 20, 2008

Niche Media has a completed a restructuring, which includes the creation of two new executive roles, frequency increases for four of its luxury magazines and some layoffs and consolidations.
 

City Scoops readers available

October 20, 2008

Leon Henry Inc. has introduced the City Scoops Magazine Ride-Along list to the market. This is an insert program for City Scoops magazine, which is mailed nine times a year to 600,000 homes in Manhattan.
 

DMNews Video

DMNews' Cara Wood talks with G2 Worldwide exec Larry Kimmel at DMA 08

October 15, 2008

DMNews editor in chief Cara Wood discussses accountability and marketing in tough economic times with G2 Worldwide's Larry Kimmel at the DMA 08 Conference & Expo.
 

DMNews' Cara Wood chats with Euro RSCG's Ron Bess

October 14, 2008

DMNews editor in chief Cara Wood sits down with Euro RSCG president and CEO Ron Bess to talk about interactive marketing and the state of the industry at the DMA 08 Conference & Expo in Las Vegas.
 

DMNews Weekly Online Poll

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

Channel surf

October 18, 2008

QVC's new multichannel marketing strategy introduces the network to a broader range of consumers.
 

Cautious optimism at DMA08

Lauren Bell, Mary Elizabeth Hurn, Cara Wood October 20, 2008

The Direct Marketing Association's annual conference took place last week in Las Vegas, with a general tenor of cau­tious optimism on the show floor and in conference speaker rooms. While the DMA declined to share exact attendance figures, it had expected 550 companies to exhibit.
 

Today's lists and databases

Bluewater Cruise Passengers

October 21, 2008

New Selects - Bluewater Cruise Passengers - List Connection Inc. - Description: This file contains vacation­ers who have enjoyed cruises to various exotic locations. They are 60% male and have an average income of $40,000.
 

American Platinum

October 21, 2008

New List - American Platinum — Gold and Platinum Credit Card Holders - Lighthouse List Co. - Description: This file contains individu­als who have gold and/or platinum credit card status.
 

Comic Buyers Guide

October 21, 2008

New List - Comic Buyers Guide - MeritDirect - Description: This file contains subscrib­ers to the monthly magazine Comic Buy­ers Guide.
 

New Jersey Monthly

October 21, 2008

New List - New Jersey Monthly - Walter Karl - Description: This file contains subscrib­ers to New Jersey Monthly, which covers entertainment, fashion, travel, home and garden, politics, business, current events, communities and personalities in the Garden State.
 

Classifieds


Sales Professional

Sales opportunity for the independent salesperson that is a take charge individual. NYC based print contractor looking for the right individual with DM, Commerical & POP sales. Base + comm. + benefits. Contact in confidence Marvin Deitch PMG Services, Inc. 212 633 0393 mdeitch@pmgservices.net



Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



DMNews seeking e-commerce experts

DMNews is seeking submissions for its upcoming 2008 Essential Guide to E-Commerce, which will be published as a supplement in our December 8 issue. Click here for more information.

Jeff Hirsch, CEO of behavioral targeting ad network Revenue Science, recently spoke to DMNews about behavioral targeting and about a recent Skechers campaign. Click here to read.

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