Tuesday, February 3, 2009

DMNews: Macy's undergoes significant restructuring

February 3, 2009

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Today's News


Macy's undergoes significant restructuring

Chantal Todé February 02, 2009

Macy's Inc. is undergoing a significant restructuring designed to prepare the company for growth once the economy recovers. The series of moves including a net reduction of approximately 7,000 positions, reorganizing the back end of the business into a single operating structure and expanding the "My Macy's" local store initiative that was launched last year.
 

E-commerce is flat as a percentage of total retail sales

Chantal Todé February 02, 2009

E-commerce sales grew by 13% in 2008 for a total of $141.3 billion, according to a new report from Forrester Research Inc. However, as a percentage of total US retail sales, e-commerce volume in 2008 was flat compared to 2007 at 5%. E-commerce growth for many companies in 2008 was slowest it has ever been and that momentum will carry over into 2009, during which Forrester predicts e-commerce sales will gain 11%.
 

UK agency Dare makes inroads in US

Nathan Golia February 02, 2009

UK-based digital agency Dare Digital is planning to expand into the US market with a New York office. The company has tapped James Cooper to begin the process of establishing its presence in the US.
 

American Express and Diane von Furstenberg extend partnership for Fashion Week

Dianna Dilworth February 02, 2009

American Express is extending its partnership with fashion designer Diane von Furstenberg for a loyalty offer to card members during Mercedes-Benz Fashion Week in New York.
 

Christian travelers get own title

Lauren Bell February 02, 2009

Travel with Spirit, a Christian travel magazine, launched January 27.
 

Automobile owners list now available

February 02, 2009

Suwanee, GA-based DirectInnovations Inc. has introduced the Drive: Comprehensive Direct Response Sourced Automobile Ownership list to the market. This list contains vehicle owners who have purchased extended warranties.
 

In This Week's Print Edition

CRM pays off all year

Lauren Bell February 02, 2009

Boosting loyalty efforts is essential for companies who do most of their sales during the holidays.
 

Should loyalty programs be exclusive?

February 02, 2009

Loyalty programs can reward loyal customers and aid retention — important in this global economic recession. But should every customer be an equal member? Our experts weigh in
 

Today's lists and databases

Steinhausen Watch Buyers

February 03, 2009

New Selects - Steinhausen Watch Buyers - Leon Henry Inc. - Description: This file contains people who have bought high quality watches.
 

Woodwork Magazine

February 03, 2009

New List - Woodwork Magazine - List Services Corporation - Description: This file contains people who have subscribed to Woodwork Magazine, which caters to craftsmen, artists and hobbyists.
 

Car and Truck Enthusiast Masterfile

February 03, 2009

New List - Car and Truck Enthusiast Masterfile - Integrated Business Services - Description: This file contains car and truck owners.
 

TriSlim - A Body Transmormation Formula

February 03, 2009

New List - TriSlim - A Body Transmormation Formula - American Name Services - Description: This file contains health conscious people who have bought TriSlim's Powerful Body Transformation Formula.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


DMNews Global Creative Jam & Caples Awards

March 19, 2009 in New York, NY

Vail 

A two-for-one opportunity you can't afford to miss

Featured speakers:
Barbara Goodstein, CIO & EVP for AXA Equitable
Kevin Joyce, VP, Eastman Kodak Company

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

Seeking Submissions for 2009 Essential Guide to Search Marketing

The 2009 Essential Guide to Search Marketing will be published as part of our March 30, 2009 print edition and will also be posted as a PDF on DMNews.com. Click here for more information.

Todd Tweedy, CEO, Audience Machine Inc. and Chris Cunningham, founder and CEO, Appssavvy discuss best practices for applying analytics to social media campaigns. Click here to read. 

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Haymarket Media Inc
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New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.

Monday, February 2, 2009

DMNews: Sony joins with Awareness for new social network effort

February 2, 2009

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Today's News


Sony joins with Awareness for new social network effort

Dianna Dilworth February 02, 2009

Sony has expanded its corporate blog to debut a new social networking platform for customers looking to connect around its products. The social network comes out of the brand's desire to engage its customers on a social level beyond just having social pages on third party networks.
 

Amazon has favorable Q4

Bryan Yurcan January 30, 2009

Amazon.com's net sales for the fourth quarter of 2008 increased 18% to $6.7 billion, compared with $5.67 billion in the same period last year. Excluding the $320 million unfavorable impact from year-over-year changes in foreign exchange rates throughout the quarter, net sales would have grown 24% compared with fourth quarter 2007, the company said.
 

Baltimore Examiner to fold

Lauren Bell January 30, 2009

After several months on the block without finding a buyer, the Baltimore Examiner, a free daily, will cease publication on February 15.
 

Thanks Again, MetroSplash team for fuel rewards

Lauren Bell January 30, 2009

The Thanks Again loyalty network has partnered with MetroSplash Systems Group to offer free gas rewards to members.
 

Roots of DM know no bounds

Cara Wood February 02, 2009

Last week, I left behind New York's cold weather to enjoy the tropical temperatures of an island off the coast of Central America. While I missed out on some scarf and glove wearing, I did not suffer for lack of good direct marketing examples.
 

Health supplement buyers list now available

January 30, 2009

Macromark, Inc. has introduced the Ultra Lean Green Diet and Health Supplement Buyers list to the market. This list is composed of individuals who have responded to online ads and have bought natural supplement to help them lose weight.
 

In This Week's Print Edition

DM hiring softens in early 2009

January 02, 2009

Direct marketers are expecting more layoffs, hiring freezes and cutbacks in hiring until at least spring, according to the first 2009 Employment Outlook Report, which is based on a recent study by the Direct Marketing Asso­ciation and Bernhart Associates Executive Search LLC.
 

NARC board expands, adding voices for direct

Chantal Todé February 02, 2009

For the first time since it was founded more than 30 years ago, The National Advertising Review Council (NARC) recently expanded its board by adding leaders from three leading direct marketing orga­nizations: Julie Coons, president and CEO of the Electronic Retail­ing Association (ERA); John A. Greco, Jr., president and CEO of the Direct Marketing Association; and Randall Rothenberg, president and CEO of the Interactive Adver­tising Bureau (IAB).
 

Today's lists and databases

American Household Database

February 02, 2009

New Selects - American Household Database - J.F. Direct Marketing - Description: This file contains households with and without phones across America.
 

Lipozene Diet Buyers

February 02, 2009

New List - Lipozene Diet Buyers - Macromark Inc. - Description: This file contains people who have bought the weight loss supplement Lipozene which is exclusively sold through TV advertisements.
 

Baby Boomers Club

February 02, 2009

New List - Baby Boomers Club - Contributors - The List Experts - Description: This file contains baby boomers who have donated to various charitable organizations.
 

Political Donors from Listopedia Consortium

February 02, 2009

New List - Political Donors from Listopedia Consortium - Marketing Advisory Group - Description: This file contains people who have donated to various local, state, and Federal political organizations.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


DMNews Global Creative Jam & Caples Awards

EARLY BIRD SPECIAL DEADLINE EXTENDED THROUGH FEBRUARY 2
ACT NOW & SAVE $100


March 19, 2009 in New York, NY

Vail 

Featured speaker: Barbara Goodstein, CIO & EVP for AXA Equitable

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

Seeking Submissions for 2009 Essential Guide to Search Marketing

The 2009 Essential Guide to Search Marketing will be published as part of our March 30, 2009 print edition and will also be posted as a PDF on DMNews.com. Click here for more information.

Alexandra von Plato, EVP and chief creative officer at Digitas Health, discusses her career path and the day-to-day intricacies of her job. Click here to read. 

FREE WHITEPAPERS








Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com.

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use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.

Sunday, February 1, 2009

DMNews Whitepaper Round Up


 THE DMNEWS WHITE PAPER OF THE DAY- February 1, 2009












Advertise
For details of how to advertise in the DMNews Whitepaper of the Day, please send a message to Sammy Patel at sammy.patel@haymarketmedia.com

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All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.

Friday, January 30, 2009

DMNews: WPP, Omniture form strategic partnership

January 30, 2009

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Check out DMNews on your smartphone

Today's News


WPP, Omniture form strategic partnership

Chantal Todé January 29, 2009

With an eye toward providing clients with more effective insights across digital and traditional media channels, media holding company WPP Group and Web analytics solutions provider Omniture have entered a strategic partnership.
 

Index: Significant drop in list rental prices

Bryan Yurcan January 29, 2009

There was a significant decline in the rental prices of lists for most major categories, according to the Worldata Winter 2008 list price index.
 

GSI, Innotrac deal is off

Chantal Todé January 29, 2009

E-commerce and multichannel solutions provider GSI Commerce Inc. and e-commerce fulfillment and customer care services provider Innotrac Corp. have agreed to terminate their previously announced merger agreement because of current prevailing market valuations.
 

Reader's Digest Association to cut work force

Nancy Kearney January 29, 2009

Reader's Digest Association plans to trim about 280 positions, or about 8% of its 3,500 member work force, and also will implement unpaid time off for remaining employees.
 

Nike Women debuts integrated campaign in Asia Pacific region

Dianna Dilworth January 29, 2009

Nike Women has launched a new integrated campaign in the Asia Pacific region. The campaign, called "Be Transformed," was created in conjunction with digital agency AKQA San Francisco, Nike's AOR for the Asia Pacific region.
 

Pup-Peroni reaches out to dog owners

Lauren Bell January 29, 2009

Del Monte's Pup-Peroni dog snack has launched a new, multichannel campaign with agency Draftfcb.
 

Environment-friendly consumers list now available

January 29, 2009

Infinite Media has introduced the Eco Friendly Consumers - Hybrid Purchasers list to the market. This list is composed of environment-conscious individuals who plan to buy a hybrid vehicle in the near future.
 

In This Week's Print Edition

Making strong connections

Lauren Bell January 26, 2009

Engauge's Crawford explains how she brings things together for her agency
 

Today's lists and databases

Insurance Companies of America Professionals Mailing List

January 30, 2009

New Selects - Insurance Companies of America Professionals Mailing List - Acton International Ltd. - Description: This file contains executives and professionals in the insurance industry.
 

Allen Brothers - The Great Steakhouse Steaks

January 30, 2009

New List - Allen Brothers - The Great Steakhouse Steaks - Estee Marketing Group - Description: This file contains customers of Allen Brothers, which provides fine meats through catalogs.
 

Business Professionals and Executives Masterfile

January 30, 2009

New List - Business Professionals and Executives Masterfile - V12 Group - Description: This file contains top-level executives and professionals from a variety of fields.
 

America's Businesses Financial Group Life Insurance

January 30, 2009

New List - America's Businesses Financial Group Life Insurance - The Services Group - Description: This file contains people who have bought individual life insurance.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


DMNews Global Creative Jam & Caples Awards

EARLY BIRD SPECIAL DEADLINE EXTENDED THROUGH FEBRUARY 2
ACT NOW & SAVE $100


March 19, 2009 in New York, NY

Vail

Featured speaker: Barbara Goodstein, CIO & EVP for AXA Equitable

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

Seeking Submissions for 2009 Essential Guide to Search Marketing

The 2009 Essential Guide to Search Marketing will be published as part of our March 30, 2009 print edition and will also be posted as a PDF on DMNews.com. Click here for more information.

Alexandra von Plato, EVP and chief creative officer at Digitas Health, discusses her career path and the day-to-day intricacies of her job. Click here to read.

FREE WHITEPAPERS








Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.
To manage your entire DMNews profile login to your account.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.