Wednesday, January 28, 2009

DMNews: Epsilon's Kennedy to boost focus on analytics

January 28, 2009

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Today's News


Epsilon's Kennedy to boost focus on analytics

Lauren Bell January 27, 2009

Epsilon will focus more heavily on analytics, but the company will face no major changes, said its new CEO and President Bryan Kennedy.
 

NRF projects retail sales decline for 2009

Chantal Todé January 27, 2009

The National Retail Federation is projecting retail industry sales will decrease 0.5% from last year as many of the same factors putting pressure on consumer spending in 2008 continue into this year.
 

Yahoo Q4 as expected

Mary Elizabeth Hurn January 27, 2009

Yahoo has released its Q4 and fiscal year 2008 earnings results. Revenues were down to $1.806 billion in Q4, a 1% decrease from the same period in 2007 when revenues were $1.832 billion. For the year, however, revenues were up 3% over 2007 from $6.969 billion to $7.209 billion.
 

Survey: More DM layoffs, hiring cuts expected

Bryan Yurcan January 27, 2009

Direct marketers expect more layoffs, hiring freezes and cutbacks in hiring until at least spring, according to the first 2009 Employment Outlook Report based on a recent study by the Direct Marketing Association and Bernhart Associates Executive Search LLC.
 

SportingNews.com increases search and e-mail efforts

Dianna Dilworth January 27, 2009

SportingNews.com, an online destination for sports fans, is upping its online marketing efforts with a new e-mail program and a new search engine optimization effort. The new e-mail strategy, which is being done in conjunction with ExactTarget, involves revamping the newsletters and being smarter about how they promote these newsletters.
 

B-to-B ad network Inflection Point Media launches

Mary Elizabeth Hurn January 26, 2009

Business-to-business ad network, Inflection Point Media (IPM) has opened its doors in South Norwalk, CT. The company's portfolio consists of 10 top level and over 50 sub-level B-to-B sites which combined have nearly 32 million monthly users.
 

Anxiety sufferers list now available

January 27, 2009

Integrated Business Services Inc. has introduced the Active Anxiety Sufferers (GAD) Sufferers at Home list to the market. This list is composed of individuals who suffer from generalized anxiety disorder.
 

In This Week's Print Edition

Drive auto sales online

Bryan Yurcan January 26, 2009

You'll still see plenty of car commercials on TV and ads in print, but automakers are poised to invest more on the Web, say experts.
 

Social media can boost customer loyalty

January 26, 2009

Whether you take advantage of communities such as Facebook, tools like Twitter or the power of apps, savvy marketers know social media can help CRM efforts. Four industry experts share their best tips.
 

Today's lists and databases

JCT Platinum Executives with E-mail

January 28, 2009

New E-mail - JCT Platinum Executives with E-mail - The Services Group - Description: This file contains business executives who pay for business expenses with platinum credit cards.
 

Physician's Guide - Otolaryngologists

January 28, 2009

New List - Physician's Guide - Otolaryngologists - Complete Mailing Lists - Description: This file contains physicians who specialize in ear, nose, throat, head and neck disorders.
 

Weekly New Businesses

January 28, 2009

New List - Weekly New Businesses - CGC Consulting Services, Inc. - Description: This file contains prospects working at business corporations.
 

Christian Buyers Network Christian Donors

January 28, 2009

New List - Christian Buyers Network Christian Donors - List Management Plus - Description: This file contains Christians who have bought Christian-related products and have donated to a variety of charities.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


DMNews Global Creative Jam & Caples Awards

EARLY BIRD SPECIAL DEADLINE EXTENDED THROUGH FEBRUARY 2
ACT NOW & SAVE $100


March 19, 2009 in New York, NY

Vail 

Featured speaker: Barbara Goodstein, CIO & EVP for AXA Equitable

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

Alexandra von Plato, EVP and chief creative officer at Digitas Health, discusses her career path and the day-to-day intricacies of her job. Click here to read. 

DMNews direct mail survey


Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey.
FREE WHITEPAPERS






DMNews Jobs Market




Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com.

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Haymarket Media Inc
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Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.

Tuesday, January 27, 2009

DMNews: USPS names new CFO

January 27, 2009

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Today's News


USPS names new CFO

Bryan Yurcan January 26, 2009

Joseph Corbett was appointed the new US Postal Service chief financial officer and executive vice president by Postmaster General John E. Potter today.
 

The Home Depot exits EXPO business

Chantal Todé January 26, 2009

In a move to focus its resources on its "orange box" stores, The Home Depot is exiting its EXPO business and taking steps to streamline its support functions, resulting in the loss of 7,000 jobs, or approximately 2% of the company's total work force.
 

Nielsen suspends service for in-store metrics

Chantal Todé January 26, 2009

The Nielsen Company is suspending indefinitely a yet-to-be launched national syndicated data service designed to provide a common industry metric to measure consumer reach in stores.
 

Organic to redesign Hess site

Dianna Dilworth January 26, 2009

Independent energy company Hess Corporation has selected Omnicom digital agency Organic to help redesign its Web site and Intranet.
 

Christian teen title folds

Lauren Bell January 26, 2009

Ignite Your Faith, a quarterly magazine for Christian teens, will end its 60-year publishing run this Spring.
 

Single parents list now available

January 26, 2009

Lighthouse List Company has introduced the Single Parent Network list to the market. This list is composed of single parents who enjoy meeting and keeping in contact with other single parents.
 

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

Text message marketing rings true

Dianna Dilworth January 26, 2009

Consumers love to text — and as a direct response tactic that offers bang for the buck, so do marketers.
 

AKQA will revamp NYC Ballet site

Dianna Dilworth January 26, 2009

Interactive agency AKQA is working on an updated Web experience for its new cli­ent, The New York City Ballet (NYCB). The goal of the site — and the marketing that promotes it − is to educate consumers more about ballet.
 

Today's lists and databases

Anxiety Disorders - Medication Buyers

January 27, 2009

New Selects - Anxiety Disorders - Medication Buyers - NOBLEVentures - Description: This file contains people who have made anxiety medications purchases online.
 

Sports and Leisure Equipment Buyers

January 27, 2009

New List - Sports and Leisure Equipment Buyers - Dunhill International List Co. - Description: This file contains people who have bought sports and leisure equipment and products.
 

Charitable Donors from Listopedia Consortium

January 27, 2009

New List - Charitable Donors from Listopedia Consortium - Marketing Advisory Group - Description: This file contains donors to a variety of charities and nonprofit organizations.
 

Directorship Magazine

January 27, 2009

New List - Directorship Magazine - Direct Media - Description: This file contains subscribers of Directorship magazine, which specializes in news and information for corporate officers and board directors.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


DMNews Global Creative Jam & Caples Awards

EARLY BIRD SPECIAL DEADLINE EXTENDED THROUGH FEBRUARY 2
ACT NOW & SAVE $100


March 19, 2009 in New York, NY

Vail 

Featured speaker: Barbara Goodstein, CIO & EVP for AXA Equitable

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

Alexandra von Plato, EVP and chief creative officer at Digitas Health, discusses her career path and the day-to-day intricacies of her job. Click here to read. 

DMNews direct mail survey


Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey.
FREE WHITEPAPERS






DMNews Jobs Market




Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.
To manage your entire DMNews profile login to your account.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.

Monday, January 26, 2009

DMNews: R2C Group adds Adroit technology

January 26, 2009

Click here to view this newsletter online

Check out DMNews on your smartphone


Advertisement


Today's News


R2C Group adds Adroit technology

Mary Elizabeth Hurn January 26, 2009

Direct response agency R2C Group has added Adroit technol­ogy to its collection of services, enabling it to manage clients' online display ad creative and adjust the ads' elements in real time. As a third-party platform, Adroit allows agencies to test clients' ads and provide geo-targeting.
 

Graco names LeapFrog Interactive media agency of record

Chantal Todé January 23, 2009

Juvenile products company Graco has named LeapFrog Interactive its media agency of record. The agency will be responsible for online brand and product support, including launching a significant online media campaign incorporating multiple channels in the second quarter.
 

SAP aids global growth for bed retailer

Lauren Bell January 23, 2009

Hästens, a manufacturer of handmade luxury beds with 330 retail stores worldwide, has implemented SAP CRM in its push for global growth.
 

Wondertime to fold

Lauren Bell January 23, 2009

The economy has taken another toll on magazines: Disney's Wondertime magazine will cease publishing after its March issue.
 

Obama a model for one-on-one marketing

Sharon Goldman January 26, 2009

As I watched the inauguration of President Obama last week with bated breath — mostly in fear of being kicked off of the NYTimes.com live video feed, which did eventually happen — I wasn't thinking much about the state of direct market­ing. I was too busy wondering how Michelle Obama could stand and walk for hours in those shoes!
 

Sewing enthusiasts list now available

January 23, 2009

List Connection Inc. has introduced the A Common Thread list to the market. This list is composed of people who enjoy sewing, quilting and other needlework activities.
 

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

Dating sites fight for Valentines

Dianna Dilworth January 26, 2009

As Valentine's Day approaches, single consumers are shopping for love on the Web, and online dating sites are looking to attract them, making online dating a growth area for e-commerce.
 

Facing dismal '09, carsellers look for loyalty

Lauren Bell January 26, 2009

This year and next will be critical for auto dealers and manufacturers to improve customer loyalty, and both will have difficulty surviving if they do not commit to viable and sincere customer retention strategies, according to research from RL Polk and Co. The RL Polk and Co. assess­ment also shows that poorly selling vehicles and unprofitable dealerships will not survive, but concludes, ultimately, that "Detroit will pull through this."
 

Today's lists and databases

Art.com

January 26, 2009

New Selects - Art.com - Belardi/Ostroy - Description: This file contains people who have bought art and/pre home décor items from Art.com.
 

World Evangelical Donors

January 26, 2009

New List - World Evangelical Donors - The Catamount Group - Description: This file contains people who have donated to Christian and/or Evangelical sponsored relief efforts in third world countries.
 

Truck Owners

January 26, 2009

New List - Truck Owners - Dunhill International List Co. - Description: This file contains truck owners who work in a variety of different industries.
 

AmeriBase - Texting for Coupons

January 26, 2009

New List - AmeriBase - Texting for Coupons - Mobile Marketing - Lighthouse List Company - Description: This file contains coupon users who are tech savvy.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


Caples finalists

Caples Awards finalists announced

 
Caples Awards Finailsts

CLICK HERE
 to find out more about the Awards dinner, March 19, 2009.
 

DMNews Global Creative Jam & Caples Awards

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

DMNews asks five top agency executives what they wish marketers knew about working with a direct or digital agency - that they typically don't. Click here to read.

DMNews direct mail survey


Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey.
FREE WHITEPAPERS






DMNews Jobs Market




Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.
To manage your entire DMNews profile login to your account.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.

Friday, January 23, 2009

DMNews: Microsoft's Q2 results in 5,000 layoffs

January 23, 2009

Click here to view this newsletter online

Check out DMNews on your smartphone


Advertisement


Today's News


Microsoft's Q2 results in 5,000 layoffs

Mary Elizabeth Hurn January 22, 2009

Software giant Microsoft is slashing 5,000 jobs over 18 months in its first company-wide layoffs, including 1,400 jobs today following disappointing second quarter results.
 

Google reports successful Q4

Jonathan Mack January 22, 2009

Google reported an 18% increase in fourth quarter earnings over the same period last year. The search giant released its fourth quarter and fiscal year 2008 earnings this afternoon during a conference call with investors. The leader in search market share reported revenues of $5.7 billion for the quarter, which ended December 31, compared to $4.83 billion for the same period last year.
 

Williams-Sonoma lets go 1,400 employees

Chantal Todé January 22, 2009

Williams-Sonoma Inc. is eliminating 1,400 full-time positions, or 18% of its work force, closing a call center and a distribution facility and instituting other cutbacks as it tries to align the company's infrastructure with one of the worst retail environments in decades.
 

UPS survey: Small business owners optimistic

Bryan Yurcan January 22, 2009

A large majority of small business owners or managers said they expect their company to be in the same or better financial shape in a year than it is today, according to two surveys conducted by UPS.
 

TV stations to launch series on economic issues

Nancy Kearney January 22, 2009

Viewers served by Hearst-Argyle Television Inc. are being served up a new series on economic issues, which combines reports on business and individual efforts to weather the recession, as well as advice on saving money.
 

Autonomy Corp. to acquire Interwoven

Bryan Yurcan January 22, 2009

Autonomy Corp. plc, a global leader in infrastructure software, will acquire Interwoven Inc., a provider of software and services-for-content management solutions, for $16.20 in cash per share for a total transaction value of approximately $775 million.
 

Money seekers list now available

January 22, 2009

Macromark Inc. has introduced the Innovation Home Based Business Program list to the market. This list is composed of people who have bought a CD that offers tips on how to start a home business.
 

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

With their industry at a crossroads, print experts examine alternate revenue streams

Lauren Bell January 19, 2009

The print industry is undergoing a sea change, and companies everywhere are scrambling to get ahead of the curve — or at least stay solvent.
 

Today's lists and databases

Ronco Corporation Product Buyers

January 23, 2009

New Management - Ronco Corporation Product Buyers - List Services Corporation - Description: This file contains people who have bought products from Ronco, which provides kitchen and home items.
 

Teen Fashion Passion - Apparel Buyers

January 23, 2009

New List - Teen Fashion Passion - Apparel Buyers - List Connection Inc. - Description: This file contains the parents of teenagers who have bought various styles of apparel through Web sites and catalogs.
 

Investor Update Newsletter

January 23, 2009

New List - Investor Update Newsletter - MetaResponse Group - Description: This file contains people who receive the Investor Update newsletter, which offers stock tips and information regarding the stock market.
 

The Voice of Network Convergence

January 23, 2009

New List - VON - The Voice of Network Convergence - Statlistics - Description: This file contains subscribers to the digital publication Voice of Network, which offers news and information regarding the world of IP communications.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.


Caples finalists

Caples Awards finalists announced

 
Caples Awards Finailsts

CLICK HERE
 to find out more about the Awards dinner, March 19, 2009.
 

DMNews Global Creative Jam & Caples Awards

Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

DMNews asks five top agency executives what they wish marketers knew about working with a direct or digital agency - that they typically don't. Click here to read.

DMNews direct mail survey


Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey.
FREE WHITEPAPERS






DMNews Jobs Market




Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.
To manage your entire DMNews profile login to your account.

You are subscribed as: fashionarchive@gmail.com

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2009 Haymarket Media Inc.