DMNews' Database Weekly: Transplace turns to Leadlife to build, manage leads

January 29, 2009 Advertisement Predictive Analytics World - Bigger Wins! This February, you will learn how Fortune 500 companies are translating data into dollars through Predictive Analytics. Focused on both the strategic opportunity and tactical execution, Predictive Analytics World will set the stage for your own success by showing you how companies like Amazon.com, Charles Schwab, Chase and 3M are using predictive analytics for merchandising, marketing, risk management and customer lifecycle optimization. http://www.predictiveanalyticsworld.com/ News Transplace turns to LeadLife to build, manage leads Lauren Bell January 28, 2009 Transplace, a third-party logistics and supply chain company, has tapped LeadLife Solutions to improve its lead management and nurturing, and encourage attendance at its annual Shippers Symposium.   Monster suffers data breach Lauren Bell January 28, 2009 Job-seeker Web site Monster Worldwide has detected a data breach that could potentially affect millions of its users.   Steve Cone discusses database marketing January 28, 2009 DMNews Web editor Kevin McKeefery chats with Epsilon CMO Steve Cone about database marketing and the role of integration in the modern database agency.   Facing dismal '09, carsellers look for loyalty Lauren Bell January 26, 2009 This year and next will be critical for auto dealers and manufacturers to improve customer loyalty, and both will have difficulty surviving if they do not commit to viable and sincere customer retention strategies, according to research from RL Polk and Co. The RL Polk and Co. assess­ment also shows that poorly selling vehicles and unprofitable dealerships will not survive, but concludes, ultimately, that "Detroit will pull through this."   SAP aids global growth for bed retailer Lauren Bell January 23, 2009 Hästens, a manufacturer of handmade luxury beds with 330 retail stores worldwide, has implemented SAP CRM in its push for global growth.   Social media can boost customer loyalty January 26, 2009 Whether you take advantage of communities such as Facebook, tools like Twitter or the power of apps, savvy marketers know social media can help CRM efforts. Four industry experts share their best tips.   Column Use customer intelligence to elevate sales in a down economy Tom Aley, SVP and managing director, Dow Jones Business & Relationship Intelligence, Enterprise Media Group January 28, 2009 How can sales representatives continue to hit their quotas in this environment?   DMNews' Essential Guide to Lists, Database Marketing & Data Services The DMNews Essential Guide to Lists, Database Marketing and Data Services is now online January 28, 2008 The DMNews Essential Guide to Lists, Database Marketing and Data Services is available as a PDF. Click on the image or headline to download it.

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