DMNews: Capital One files response to USPS NSA dismissal request

July 30, 2008 Advertisement V12 Group "Effortless Email Marketing" Clients cutting marketing buys? Email Marketing is the answer to getting the most out of shrinking budgets and we can help. As an industry leader in turnkey, highly responsive consumer email campaigns, our data is producing maximized ROIs for strapped marketers. The result is a cost efficient approach to acquiring new customers or enhancing current relationships. more To start today contact us at: (732) 842-1001 | sales@v12group.com | Request Info Today's News Capital One files response to USPS NSA dismissal request Bryan Yurcan July 29, 2008 On July 28, Capital One responded to US Postal Service request to dismiss a complaint it made with the PRC on June 19 alleging that the USPS "unduly discriminated" against the company. The company claims it was denied a Negotiated Service Agreement under the same terms as one approved to Bank of America Corp.   Dow Jones looks to networking data Lauren Bell July 29, 2008 Dow Jones says that the latest version of its G2 business and relationship intelligence system will allow clients to integrate data from b-to-b social networking tools. The G2 technology maintains real-time databases of companies and executive contacts by crawling the Web for information — which is then used for relationship mapping among colleagues and contacts.   Jelly Belly relaunches site Ellen Keohane July 29, 2008 Candy company Jelly Belly will relaunch its Web site this week, in a move to make the site more consumer friendly. "This is a site that is much cleaner in look and feel than what we have today," said Jason Marrone, e-commerce marketing manager for Jelly Belly.   Robinson radio launches direct response network Mary Elizabeth Hurn July 29, 2008 Robinson Radio Inc., an advertising agency focused on direct response radio, has launched Robinson Radio Network LLC (RRN), a national ad firm solely focused on developing and placing long-form radio programming. These advertisements can be up to 60 minutes in length.   Indiana Symphony Orchestra looks to expand into mobile marketing Dianna Dilworth July 29, 2008 In an effort to reach younger patrons, the Indianapolis Symphony Orchestra (ISO) and its e-mail marketing partner ExactTarget are looking to use the latter's new SMS marketing service. The two organizations are working together on a mobile marketing program, which the ISO plans to begin testing next summer.   J Marco package insert program July 29, 2008 RMI Direct has released the J Marco package insert program to the market. J Marco is an upscale catalog that reaches buyers of products such as stylish women's apparel, jewelry and shoes.   In This Week's Print Edition Target the tech trenches Bryan Yurcan July 28, 2008 If you want to reach busy IT professionals who are already bombarded with information, relevant and focused content is essential.   E-mail remarketing can re-engage July 28, 2008 Whether due to shopping cart abandonment or simple disengagement, remarketing e-mail messages can help draw customers back to your Web site. Four experts offer strategies.   Today's lists and databases Americana Review — Farmland Families July 30, 2008 New List - Americana Review — Farmland Families - List Connection Inc. - Description: This file contains individuals who live in rural America. These farmers earn a middle-class living and use their disposable income to purchase traditional consumer goods and services.   Human Resource Executives July 30, 2008 New List - Human Resource Executives - Amerilist - Description: This file contains individu­als who are human resource executives and personnel administrators. These professionals are involved in a wide range of corporate issues, including collective bargaining, compensation, motivation, development and training.   LivePath Direct Response Payday Loans and Cash Advance July 30, 2008 New List - LivePath Direct Response Payday Loans and Cash Advance - Lighthouse List - Description: This file contains people who have responded to a multichannel payday loan or cash advance program. This self-reported, age 18 and over, third-party verified database can be used forfinancial or credit offers.   Investorfriends.com E-mail File July 30, 2008 E-mail - Investorfriends.com E-mail File - The Information Refinery - Description: This file contains individual investors and speculators who subscribe to online newsletters and seek editorial information and content related to stock investing, precious metals, commodities, foreign currencies and real estate.   Classifieds Database / Circulation Analyst Leader Position Summary Lead all aspects of the direct marketing database: circulation/list management, data hygiene and data information strategy. Responsibilities Serve as direct marketing database strategist, working with IT to create new fields for customer segmentation. Oversee and develop marketing database hygiene tactics and hygiene team. Serve as an internal consultant for marketing, leveraging an understanding of the market and database. Work with Marketing Department to develop targeted mailing lists. Actively monitors and tracks available technology related to customer relationship management and direct marketing opportunities. Experience/Education: Bachelor's degree in Marketing, Database Marketing or related field. Master's Degree preferred. 1+ years experience in direct marketing or database marketing environment. Foundational understanding of database management, customer file management, direct mail circulation planning, database marketing. Experience with B to B circulation and databases. Apply via company website (www.hach.com/careers) to job number IRC 3849. THE Direct Marketing Recruiters We specialize in Direct/Internet Marketing Recruitment-servicing all industries Eda Zullo ezullo@smithhanley.com 203 319-4300 Peg Hoerres phoerres@smithhanley.com 203 319-4300 www.smithhanley.com/documents/DirectMarketing.pdf Several "HOT" positions that we are currently recruiting for: Metro New York Manhattan Online Marketing Manager  $75K Web Marketing/Designer    $90K Director of Marketing & Operations   $150K VP Media & Marketing       $150K   NJ Asst Circulation Mgr (catalog) $50K Email Marketing Manager $85K Director Consulting & Strategy $125K   Suburbs-CT/LI/Westchester Catalog Marketing Specialist $60k Catalog Circ. Planning    $68K Ecommerce/Web Merchandising Marketing Manager $80-100K Director, B-B Marketing Small Biz  $120/140K   New England MA Sr. CRM Specialist - $72k Direct Marketing Manager- Canadian French required - $85K Sr. Copywrite - $95-100K Account Manager/Sales Database Solutions - $70-100K   Upstate NY Account Supervisor-Direct Agency - $80K Associate Creative Director - $80K Copywriter- Direct Agency - $90K   Mid-Atlantic States PA Marketing Manager   $70K Online Marketing Manager  $65K   VA/MD/DC Metro Account Manager (MD)   $55K Account Manager/Client Relations (VA)   $80K   West Coast CA Director, CRM Loyalty $160K   WA Direct Marketing Manager- B-B lead generation  $90-125K For more opportunities PLEASE visit our website www.smithhanley.com For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300. Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com Great career opportunities in the Southeast . . . Crandall Associates, the executive search firm in business since 1973, is currently conducting executive searches for 2 different companies in the Southeast. We want to leave no stone unturned in identifying top talent for our valued client companies. Please review these opportunities to see if they might be of interest for you personally, or perhaps you know of someone who might be ideal: President - North Carolina My client, a cataloger of consumer products geared towards happy occasions, is located in North Carolina. They have been enjoying impressive growth, and they have aggressive goals for future growth. They have asked us to identify a President who will envision and direct the long and short range corporate goals, plans and policies. This position manages a management team of 6, plus 60 indirect reports. The ideal candidate must have a 4-year degree (MBA preferred), with a minimum of 10 years of experience in the consumer catalog/ecommerce arena, working for companies with annual sales of at least $50 million. Strong direct marketing skills, as well as financial skills, are required for this opportunity. Creative Director - Georgia My client is a collectibles cataloger that is a leader in their market niche. They have asked me to recruit a Creative Director to oversee all creative projects, and manage a creative department staff of 7 people. This position, which requires a design background, supervises layouts for catalogs, web pages, email, and all graphics related media. Both positions offer excellent compensation packages, and provide comprehensive benefits packages. My clients will pay relocation expenses. Please forward resume to Wendy Weber at Crandall Associates, Inc.: wendy@crandallassociates.com, or phone 516-767-6800 for additional details. Thank you! MADISON EXECUTIVE SEARCH Direct Marketing and Catalog Specialists. LEAVE THE RECRUITING TO US. Mimi DAmelio and M. Ward Perrott Phone: (203) 431-6565 Fax: (203)431-6060 Email: Ward@directexec.com Website: http://www.directexec.com/ In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Facebook Pages offer brands a powerful presence Less than a year old, Facebook's Pages application allows brands to join the social networking masses - but can it be used as a DM tactic? Click here to read.  WHITEPAPER LIBRARY View More Whitepapers DMNews Jobs Market President/CEO Mailing & Fulfillment Service Association Alexandria, Virginia Sales Executive ShipShapes United States Database / Circulation Analyst Leader Hach Company United States Senior Manager of Catalog Circulation Draper's & Damon's Southern California, California Circulation Manager S&S Worldwide Colchester, Connecticut Canadian Media Buyer Company Confidential United States
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