DMNews' Database Weekly: CRM Manager to Acquire Redxlerant

November 6, 2008 News CRM Manager to acquire Redxlerant Lauren Bell November 05, 2008 CRM Manager, a software as a service (SaaS) consulting firm, will complete its acquisition of CRM consulting and training firm Redxlerant in January 2009.   Datamark expands work with Alterian Lauren Bell November 04, 2008 Datamark, a marketing agency serving the education industry, has expanded its use of the Alterian Integrated Marketing Platform.   Salesforce.com partners with Amazon, Facebook Bryan Yurcan November 04, 2008 Salesforce.com has partnered with Amazon and Facebook for a new Web site management service this week. The company said its Force.com hosted applications platform would be linked with services from Facebook and Amazon Web Services.   MS Society extends work with Epsilon Lauren Bell October 30, 2008 The National Multiple Sclerosis Society has signed a five-year renewal contract with longtime database marketing services provider Epsilon.   Walter Karl launches lead generation network Bryan Yurcan October 30, 2008 Walter Karl Interactive today announced the launch of The Optimization Network, a business-to-business and business-to-consumer lead generation network.   Column Put the person back in personal: marketing campaigns tailored to people, not products Jane Johnson, retail/CBG practice vice president, Fair Isaac Corp. November 05, 2008 Amid the uncertainty of today's economic turmoil, one thing is clear: Consumers aren't spending the way they used to. But, while retailers expect this holiday season to be the most difficult in years, there are ways to make sure they are getting the most impact from their marketing investments.   DMNews' Essential Guide to Lists, Database Marketing & Data Services The DMNews Essential Guide to Lists, Database Marketing and Data Services is now online January 28, 2008 The DMNews Essential Guide to Lists, Database Marketing and Data Services is available as a PDF. Click on the image or headline to download it.

Advertise For details of how to advertise in the DMNews Database Marketing Weekly, please email Sammy Patel at sammy.patel@haymarketmedia.com Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews Database Marketing Weekly, please click here. Unsubscribe To unsubscribe from DMNews Database Marketing Weekly click here. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2008 Haymarket Media Inc.

DMNews: ABC modifies rules, elects new officers

November 6, 2008 Today's News ABC modifies rules, elects new officers Lauren Bell November 05, 2008 At its latest board meeting, the Audit Bureau of Circulations (ABC) modified some reporting rules and elected new board officers. One of the proposed changes would require US newspapers to report subscriptions sold above and below 25% of standard price if more than 5% of its paid subscriptions sell for below standard price.   TV shows find boost with social networks David Ward November 05, 2008 Social networks are playing an increasingly important role in driving the popularity of television shows and should be factored into the weekly TV rankings, a new report by Networked Insights concludes.   Vertis receives $250M loan Bryan Yurcan November 05, 2008 GE Commercial Finance this week loaned $250 million to Vertis Communications Inc., which has emerged from Chapter 11 bankruptcy.   Details to up rate base Lauren Bell November 05, 2008 Details magazine will raise its rate base from 425,000 to 450,000 with its January/February 2009 issue. The men's fashion glossy reported a total circulation of 458,536 for the first half of 2008 — a 7.8% bonus over its current rate base.   CRM Manager to acquire Redxlerant Lauren Bell November 05, 2008 CRM Manager, a software as a service (SaaS) consulting firm, will complete its acquisition of CRM consulting and training firm Redxlerant in January 2009.   Gen Y list available November 05, 2008 ETargetmedia has announced the All American Generation Y multichannel list to the market. Generation Y consumers are classified as those born between 1981 and 1995.   DMNews Weekly Online Poll Click the image below to vote in DMNews' weekly online poll In This Week's Print Edition Touch tech-savvy fans Kevin McKeefery November 03, 2008 Taking advantage of the passions people have for their favorite sports teams can work wonders — but only if you take a multiplatform approach.   Lead generation tactics that work November 03, 2008 If you want to grow your e-mail databases or generate more online sales, lead generation is essential. Four experts sound off on the best way to maximize your return on investment.   Today's lists and databases Money News Newsletter Postal Subscriber File from Newsmax November 06, 2008 New Management - Money News Newsletter Postal Subscriber File from Newsmax - MetaResponse Group - Description: This file contains subscrib­ers to the electronic newsletter Mon­eyNews, which keeps investors informed about market events and changes in the economy.   Bible Enthusiast Conservative Contributors November 06, 2008 New List - Bible Enthusiast Conservative Contributors - Political Fundraising Lists - Description: This file contains people who have contributed to Conservative political candidates who promote the principles of the Bible.   The Wildlife Society November 06, 2008 New List - The Wildlife Society - Global DM Solutions - Description: This file contains members of The Wildlife Society.   Dominican Friars-Province of St. Joseph Masterfile November 06, 2008 New List - Dominican Friars-Province of St. Joseph Masterfile - Trinity Direct - Description: This file contains people who have donated to the Dominican Friars Guild and/or The Rosary Shrine of St. Jude.   Classifieds Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU! In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers. We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast. Have we talked to you? We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted. THE Direct Marketing Recruiters We specialize in Direct/Internet Marketing Recruitment-servicing all industries Eda Zullo ezullo@smithhanley.com 203 319-4300 Peg Hoerres phoerres@smithhanley.com 203 319-4300 www.smithhanley.com/documents/DirectMarketing.pdf YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for: Metro New York Manhattan Director, Email Marketing     $150K Sr. Manager, Online Marketing    $120K Sales Manager-Biz Dev --- Data Solutions     $100K Assoc. Marketing Mgr., Ecommerce    $75K   NJ Asst Mgr., Catalog Circulation $55K Manager, Email Marketing (B2B) $125K   Suburbs-CT/LI/Westchester Manager, Internet/Email Marketing     $75K Manager, Online Advertising Operations $75K Manager, Direct Mail- Magazine   $80K   New England MA Sr. CRM Specialist-Catalog/Retail - $72K Sales Manager/Biz Dev- Database Solutions - $100K Director, Catalog Circulation - 90-110K VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission   Upstate NY Account Supervisor-Direct Agency - $80K   Mid-Atlantic States PA Manager, Marketing    $75K VA/MD/DC Metro Manager, Marketing    $110K Sales Manager/Biz Dev- Database Solutions    $100K Marketing Specialists    $80K   West Coast CA Sales Manager/Biz Dev- Database Solutions $100K   For more opportunities PLEASE visit our website www.smithhanley.com For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300. In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Online Exclusive Problem Solver: How can online retailers increase conversion rates for the holiday season...and beyond? Bill Zujewski, VP of marketing for ATG, shares three tips on e-commerce tactics. Click here to read. FREE WHITEPAPERS View More Research DMNews Jobs Market Client Relations Account Managers Direct Group   Robbinsville, New Jersey Data Processing Programmer Analysts Direct Group   Robbinsville, New Jersey Direct Marketing Segment Manager The Reisa Group, Inc.   Lansdowne, Virginia Vice President Account Supervisor Euro RSCG Life New York, New York Senior Marketing Analyst National Geographic Society Washington, District of Columbia Office Assistant Company Confidential New York, New York Merkle, DMNews celebrate agency's 20 years Database marketing leader Merkle commissioned Haymarket Media and DMNews to dig deep into the company's culture, community and capabilities to articulate what makes the firm unique and successful.
Advertise For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com Classifieds For rates and specifications, please contact Diana Sanchez at diana.sanchez@haymarketmedia.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here. Unsubscribe To unsubscribe from DMNews iMarketing News Daily click here. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2008 Haymarket Media Inc.