Thursday, November 19, 2015

iMedia 25: The top marketing innovators of 2015

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iMedia 25: The top marketing innovators of 2015

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By iMedia Editors

Each year, we take the time recognize a small group of exceptional marketers in the industry. Here are our honorees for 2015.

3 tips to avoid marketing missteps this holiday season

By Michael Jones

Retailers have to keep holiday fatigue in mind when trying to reach their audience this time of year. Check out these tips to help keep promotional engines running smoothly.

How digital has changed the way advertisers reach women

By Alexandra Press

In the past, women have been forced into the limited roles created for them in advertising. Take a look at how things are changing in the social media era.

Blog Posts

4 things media buyers can do today to improve online advertising

By Sean Cotton

What is a media buyer to do? It seems like every day some trade publication is harkening the doom of online advertising due to ad...

Free Content: Backbone for a Free Society

By Roy de Souza

What did you do immediately after you heard about the sad Paris attacks last Friday? Perhaps you went to your social media...

Cover Stories
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