| March Video Summit Updates March 25-28, San Antonio, Texas | Summit Host: Shelly Palmer, Managing Director, Advanced Media Ventures Group, and a leading expert on, and contributor to, innovations in electronic media and entertainment that are driving much of the new economy. | | | | Keynote: After years of promise, technology has finally enabled the TV business to begin offering advertisers a new line of products and services centered around targeting, interactivity, connectivity, and accountability. What are these applications? What is the scale? How will they get executed? Who will lead that charge? Join Michael Bologna of GroupM as he presents "A New Era of Television: Technology's Impact on the $70 Billion Gorilla." | | | | Video Content Upfronts: The investment in original programming for the web is reaching major new heights. YouTube and Hulu alone have each publicly committed to $500 million in programming for 2012. In April, the first formal cooperative Upfronts for online content takes place in New York, with the participation and support of Google/YouTube, Hulu, AOL, Yahoo, MSN, and Digitas among others. Join Paul Kontonis of Digitas as he takes iMedia attendees through a preview of some of the exciting original programming coming to the web. | | | |
| | Event Coverage | ARTICLES | By Lucia Davis Horror stories from agency clients Back in November, I aired the client woes of a few anonymous agency people, in the spirit of unity -- who doesn't have a story about a jerk they'd like to tell? In this article, the clients are the ones doing the talking. I've organized the stories into five "commandments" of good agency behavior. Follow these and you should be in the clear. If you don't, you might end up here in the near future. You've been warned! | | By Adam Kleinberg 7 reasons your co-workers hate you Every one of us can relate to a story about a manager we've hated -- and every manager out there could stand to look in the mirror for opportunities to perform a bit better. You start out in your job as a doer. You do tasks. If you do them well, you become a manager. Then it's your job to get other people to do the tasks as well as you once did. For the official "manager," those people are your employees. What about the rest of us? I've got news for you: We are all managers. | | BLOGS | By Kyle Montero Google's new privacy policy kicks in "Warnings" may be too soft of a word, as typically composed friends scrambled urgently to erase their Google search history before what many perceived as the apocalyptic launch of Google's new privacy policy. And, now that the day has arrived, and Google streamlines its understanding of user interests, likes, and hates, I have one question to ask: Is this something to fear or simply a tempest in a teapot? | |
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