DMNews' Database Weekly: Autotrader.com switches to Microsoft Dynamics CRM

May 14, 2009 Check out DMNews on your smartphone News Autotrader.com switches to Microsoft Dynamics CRM Lauren Bell May 13, 2009 Auto classifieds Web site Autotrader.com has signed Microsoft Dynamics CRM to provide customer relationship management tools, replacing the site's legacy CRM software. Microsoft Dynamics CRM, which is already used by some of Autotrader's sister companies, was chosen after the company reviewed various off-the shelf tools and its own legacy system   Edith Roman wins Hearst Business Media Physician's database Lauren Bell May 12, 2009 Edith Roman has won list management responsibilities for the Hearst Business Media Physician's Postal and E-mail Database. The list, which includes 775,785 postal addresses and 863,000 e-mail addresses, is new to the market.   Report: Online customer satisfaction declines Chantal Todé May 11, 2009 Customer satisfaction with many of the largest online retailers fell 3% since last year, according to the annual Top 100 Online Retail Satisfaction Index from ForeSee Results and FGI Research. The research, which employs the methodology of the University of Michigan's American Customer Satisfaction Index (ACSI), is based on surveys of over 22,000 visitors to the top 100 e-retail Web sites by sales volume, as reported in the 2009 Internet Retailer Top 500 Guide. This year's aggregate score of 73 indicates online retailers may be dropping the ball.   Sears holds on to Acxiom for customer analytics Lauren Bell May 07, 2009 Sears Holdings Corp. has renewed its longstanding partnership with Acxiom Corp. as part of an effort to improve customer relationships and marketing efforts. The 50+-year-old marketing services contract has been renewed for another three years.   Winn-Dixie to grow data warehouse Lauren Bell May 07, 2009 Grocery chain Winn-Dixie Stores is expanding its Teradata data warehouse in an effort to improve its use of data and analytics in marketing. Winn-Dixie will add additional subject matter areas to its Teradata Enterprise Data Warehouse, which currently houses multiple terabytes of data that Winn-Dixie uses for merchandising, supply chain and marketing analytics.   Adrea Rubin is DMA's List Leader of the Year Lauren Bell May 07, 2009 The Direct Marketing Association has named Adrea Rubin, CEO of Adrea Rubin Marketing Inc., its 2009 List Leader of the Year. The annual award honors an individual for outstanding contributions to the list and data industry.   Column Find the upside in the downturn: Quality customer data Tom Atkinson May 13, 2009 There's no question that 2009 will continue to be a challenging year. Organizations of all sizes and across industries are scaling back budgets, but not expectations. Here's the opportunity: marketers can stand out by taking a long, hard look at their customer data and making sure it is as accurate as possible. Here are some tips to maximize your customer data.   DMNews' Essential Guide to Lists, Database Marketing & Data Services The 2009 DMNews Essential Guide to Lists & Databases is now online January 26, 2009 The 2009 DMNews Essential Guide to Lists and Databases is now available as a PDF file. Click on the image or headline to download it.
Advertise For details of how to advertise in the DMNews Database Marketing Weekly, please email Sammy Patel at sammy.patel@haymarketmedia.com Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews Database Marketing Weekly, please click here. Unsubscribe To unsubscribe from DMNews Database Marketing Weekly click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2009 Haymarket Media Inc.

DMNews: RR Donnelley makes offer for Quebecor World

May 14, 2009 Click here to view this newsletter online Check out DMNews on your smartphone Today's News RR Donnelley makes offer for Quebecor World Chantal Todé May 13, 2009 RR Donnelley & Sons has expressed interest in acquiring all or substantially all of Quebecor World's assets and properties, and is offering to pay Quebecor debtors approximately $957 million cash and 30 million shares, valued at $394 million as of the closing price on May 11.   Systemax wins Circuit City's online business at auction Chantal Todé May 13, 2009 Systemax Inc. won Circuit City's e-commerce business at an auction held this week, subject to court approval. Last month, multichannel electronics merchant Systemax entered a stalking horse agreement valued at $6.5 million with Circuit City, which began liquidating assets in January after filing for bankruptcy protection in November.   Autotrader.com switches to Microsoft Dynamics CRM Lauren Bell May 13, 2009 Auto classifieds Web site Autotrader.com has signed Microsoft Dynamics CRM to provide customer relationship management tools, replacing the site's legacy CRM software. Microsoft Dynamics CRM, which is already used by some of Autotrader's sister companies, was chosen after the company reviewed various off-the shelf tools and its own legacy system.   Publishers continue to grow digital output Lauren Bell May 13, 2009 Digital initiatives continue to gain traction among traditional print publishers — and among readers — according to new research from the Magazine Publishers of America (MPA). The MPA reports that consumer magazines released 76 new digital initiatives in the first quarter of 2009 — 10% more than in Q1 last year.   US and Canadian health buyers available May 12, 2009 Macromark has been awarded management of the US and Canadian buyer files for Sun Chlorella, a health supplement. The US file previously was managed by DS Direct, but the Canadian file is new to the market from Macromark.   In This Week's Print Edition Get comfortable with new FTC regs Thomas Cohn, Counsel, Venable LLP New York May 04, 2009 On February 9, the Federal Trade Commission issued a staff report defining "negative option marketing" broadly as a "category of commercial transactions in which sellers interpret a customer's failure to take an affirmative action, either to reject an offer or cancel an agreement, as assent to be charged for goods or services." FTC staff identified five principles to guide online marketers in complying with Section 5 of the FTC Act.   Tying analytics to ad networks helps Web sites target users Dianna Dilworth May 04, 2009 Analytics can play a key role in optimizing any campaign, and for brands Channel 4 and HowStuffWorks, tying analytics to their ad network buys is a new way that both publishers are optimizing their display ad campaigns. Earlier this month, data services firm Omniture and ad network 24/7 Real Media formed a strategic partnership with these and other publishers to track visitor site behavior and tie this information into their display ads.   Online Poll Click the image below to vote in DMNews' weekly online poll Today's lists and databases Give and Let Give Donors at E-mail May 14, 2009 New e-mail list — Give and Let Give Donors at E-mail — ListBargains —This file contains individuals who have given to charities. With an annual income of more than $60,000, the average donation is historically more than $50 to their particular cause of choice.   GLP Open Top Jeep Vehicle Owners May 14, 2009 New list — GLP Open Top Jeep Vehicle Owners — McCarthy Media — This file contains Jeep owners. It is recommended for sellers of parts and accessories for Jeep vehicles, such as seat covers, tops, suspension, tires and wheels, winches, grill guards, lighting, hard parts, fender, flares, body parts and GPS systems.   B2B Transitions - Businesses on the Move May 14, 2009 New list — B2B Transitions - Businesses on the Move — Key Marketing Advantage — This file contains businesses that have been identified by a proprietary process as having made a recent physical move from a home based business to commercial space or from their current location to across town or across the country. B2B Transitions helps reach businesses just as they settle in and get your products and services in front of them while they are looking for new vendors.   Living Green — Hybrid Car Owners May 14, 2009 New list — Living Green — Hybrid Car Owners — Complete Mailing Lists — This file contains owners of hybrid cars. Many of these auto owners have purchased these vehicles because of their reduced air pollution emissions. Recommended usage includes natural and organic products, energy efficiency savers and environmental cause contributions.   Classified Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds 4 Tips: Twitter marketing Twitter is everywhere and chock-full of consumers - so more and more marketers want to get on the Tweeting bandwagon. But how can you be sure you're making the most of your microblogging efforts? Four experts share their top tips. Click here to read. FREE WHITEPAPERS View More Research DMNews Data Management Survey

Advertise For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com Classifieds For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here. Unsubscribe To unsubscribe from DMNews iMarketing News Daily click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2009 Haymarket Media Inc.