Wednesday, October 8, 2008

DMNews: Overstock announces third-party payment platform

October 8, 2008

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Stop by Booth #227 to find out about V12's NEW Mobile Data File
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V12 offers a complete suite of Direct Marketing Solutions.

Contact us to learn how we can help reach your marketing objectives
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Today's News

Overstock announces third-party payment platform

Bryan Yurcan October 07, 2008

Overstock.com said this week that a third-party payment integration feature would be ready for use for its auction platform November 3, when PayPal and Google Checkout will become available payment methods on the Overstock Auctions platform.
 

At SMX East, Google's Armstrong discusses ad prices

Mary Elizabeth Hurn October 07, 2008

As the proposed Google-Yahoo partnership moves ahead, Tim Armstrong, Google's president of advertising and commerce for North America, continued to stress that the search giant would not dictate its ad prices.
 

Appssavvy secures $3.1 million

Jonathan Mack October 07, 2008

Appssavvy, a direct sales company connecting brands and social media applications, has secured $3.1 million in Series A funding, directed by True Ventures.
 

Bernhart survey shows DM hiring slump

Lauren Bell October 07, 2008

A new study from Bernhart Associates shows that the economic slump is affecting direct marketers' hiring plans for the rest of 2008. Of the 110 companies that responded to the survey in mid-September, only 31% said they planned to add to their company's headcount in the current fourth quarter, and 34% reported hiring freezes.
 

Yesmail forms alliance with EdgeCast Networks for delivery

Dianna Dilworth October 07, 2008

Yesmail, an e-mail service provider and InfoGroup company, has formed a partnership with content delivery service EdgeCast Networks to deliver all of the e-mails sent through Yesmail's service.
 

Baby boomers list available

October 07, 2008

ETargetMedia.com Inc. has introduced the All American Baby Boomers list to the market. These are consumers born between 1946 and 1964 and have disposable income to spend.
 

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In This Week's Print Edition

Marketing to gamers

David Ward October 06, 2008

Passionate players mean a responsive audience for video game marketers - but a competitive market means it's tough for campaigns to stand out.
 

Create attention-grabbing inserts

October 06, 2008

It's not enough just to use inserts - marketers need to make sure they grab the reader's attention. Four experts share how the right design, shape, size, offer and copy can help.
 

Today's lists and databases

CTOTimes.com E-mail Files

October 08, 2008

E-mail - CTOTimes.com E-mail Files - Worldata - Description: This file contains CTOs and other high level IT executives with a desire to stay on top of technological advances and use them to further the success of their businesses.
 

Children's Charity Power Donors

October 08, 2008

New lists - Children's Charity Power Donors - Macromark - Description: This file contains people who have responded to a DRTV appeal for children's charities. This 50% male demographic has donated $10 to $1,000.
 

Democratic Donors

October 08, 2008

New lists - Democratic Donors - Lighthouse List Company - Description: This file contains donors who have given money to local, state, and national Democratic candidates during the past year. They are 65% male with an average annual income of $45,000.
 

Patrick James

October 08, 2008

New lists - Patrick James - Millard Group - Description: This file contains highly educated men age 30 to 50 interested in classic men's fashion and today's trends. With an average income of $100,000, these consumers make great prospects for lavish items such as travel, find foods and wines, financial and publication of­fers and luxury gifts.
 

Classifieds




Web Business Analyst
Senior Retention Manager

Classmates online is one of the top 3 social networking sites because we provide value to our users by offering connections to people who matter. And we're poised to take the lead in the social media revolution with a team of passionate, innovative thinkers. We are currently filling several new Marketing roles with, of course, a focus on online.  Classmates Online is located in Renton, WA just outside Seattle but WE ARE MOVING TO SEATTLE in 2009!!!

Email your resumes and cover letter to khiller@classmates.com Please indicate the job that best matches your skills and interests!

Our career site is located at: http://unitedonline.com/careers/index.html


Sales Professional

Sales opportunity for the independent salesperson that is a take charge individual. NYC based print contractor looking for the right individual with DM, Commerical & POP sales. Base + comm. + benefits. Contact in confidence Marvin Deitch PMG Services, Inc. 212 633 0393 mdeitch@pmgservices.net



Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

Several "HOT" positions that we are currently recruiting for:

Metro New York

Manhattan
Web Marketing/Designer    $90K
Director of Marketing & Operations   $150K
VP Media & Marketing       $150K
 
NJ
Email Marketing Manager $85K
Director Consulting & Strategy $125K
 
Suburbs-CT/LI/Westchester
Catalog Circ. Planning    $68K
Ecommerce/Web Merchandising Marketing Manager $80-100K
Director, B-B Marketing Small Biz  $120/140K
 
New England

MA
Direct Marketing Manager- Canadian French required - $85K
Sr. Copywrite - $95-100K
Account Manager/Sales Database Solutions - $70-100K
 
Upstate NY

Associate Creative Director - $80K
Copywriter- Direct Agency - $90K
 
Mid-Atlantic States

PA
Marketing Manager   $70K
Online Marketing Manager  $65K
 
VA/MD/DC Metro
Account Manager (MD)   $55K
Account Manager/Client Relations (VA)   $80K
 
West Coast

CA
Director, CRM Loyalty $160K
 
WA
Direct Marketing Manager- B-B lead generation  $90-125K

For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



In This Issue

DMNews editor in chief Cara Wood talks with DMA president and CEO John Greco about the upcoming DMA 08 show and its theme, "R U connected?" Click here to read.

Three experts each offer their best tips on how to reach those all-important "influencers." Click here to read.

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