Media: Pew Piles On The Press

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FORBES.COM MEDIA NEWSLETTER SEPTEMBER 16, 2009
Pew Piles On The Press Dirk Smillie News outlets aren't to blame for their bad rankings. Guess who is? Why James Patterson Is Worth $150 Million Lauren Streib He's not a writer. He's a fiction factory. And Hachette can't afford to lose him. The Pentagon's New Watchdog Dirk Smillie ''We won't be ignored anymore,'' warns new Stars and Stripes editor Howard Witt. Stocks End Up; Retail Drops Less Than Expected Evelyn Rusli This is a transcript of the Market Update: Close Report. Sawyer Takes The Anchor Desk At ABC Lacey Rose ''Good Morning America'' host Diane Sawyer will take over ''World News Tonight'' in January.	ADVERTISEMENT
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DMNews: Pence replaces Griesemer as Coldwater Creek CEO

September 16, 2009 Click here to view this newsletter online Check out DMNews on your smartphone  Today's News Pence replaces Griesemer as Coldwater Creek CEO Nathan Golia September 15, 2009 Coldwater Creek has appointed Dennis Pence, most recently co-founder and chairman of the company, its president and CEO. He replaced Daniel Griesemer, who resigned as director, president and CEO. The retailer announced the selection on September 14, noting it was effective immediately.   Direct Marketing Educational Foundation expands talent placement program Kevin McKeefery September 15, 2009 The nonprofit Direct Marketing Educational Foundation (DMEF) has broadened its Next Generation Leaders program to two additional markets. Now in its third year, the program is placing associates in Dallas and Los Angeles, while continuing to do so in New York.   Causes selects Message Systems for e-mail delivery Dianna Dilworth September 15, 2009 Nonprofit organization Causes has selected e-mail delivery services firm Message Systems to power its e-mail deliverability across all of its sending platforms, including Facebook.   Epsilon study: Online purchases up 8% in 2008 Carol Krol September 15, 2009 Online purchases grew again in 2008, but retail sales were flat and call center sales declined, according to Epsilon Targeting, a recently formed data division of Epsilon. These were among the findings in its Annual Multichannel Trend Report, which is based on aggregated merchandise purchase data from the Abacus Cooperative database.   SmartSource manages book buyers list September 15, 2009 Lyceum Books has named SmartSource Media exclusive list manager. The file contains buyers of social work-related publications on advanced practice methods; gerontology and palliative care; clinical practice and assessment; and social policy.   From the Print Edition Multichannel retailers need to incorporate mobile, social Nathan Golia James Crawford, executive director of the Global Retail Executive Council, talked to DMNews about two potential expansion areas: mobile and social shopping.   Deb Shops' first foray into e-commerce ends up a success Carol Krol Deb Shops, an 80-year-old retailer of junior and plus-sized merchandise for 13- to 25-year-old women, had no online presence a year ago. "It was a very modest site that was information-based rather than product-oriented," says Joe Kassa, CMO of Deb Shops. "It was pretty antiquated."   Web Weekly Dos and Don'ts of catalog circulation strategy Many multichannel merchants are compelled to cut catalog circulation because of the current economic picture. Some retailers, however, are doing so in the name of "mailing smarter." The goal is for sales to drop at only a fraction of circulation cuts. Multichannel merchants such as Williams-Sonoma and J. Crew reported double-digit reductions to circulations in the first half of this year simultaneous with better-than-expected profits. However, one retailer, Chico's, has expressed remorse recently over making cuts it later realized may have been too dramatic. Here, Kevin Hillstrom, president of MineThatData; Rod Ford, CEO of CognitiveData; and Holly Wasas, account manager for brokerage at Direct Media Millard, weigh in on how to cut back wisely.   more » Today's lists and databases 1TM Restaurant Consumer Multi-Channel Marketing Masterfile New e-mail list — 1TM Restaurant Consumer Multi-Channel Marketing Masterfile — 1Touch Marketing — This file contains a permission-based network of restaurant consumers.   Purchase Predictor Science & Nature Product Buyers New list — Purchase Predictor Science & Nature Product Buyers — TMA List Brokerage and Management — This file contains science and nature product buyers. It offers transactional data gathered from a variety of marketers who sell continuity clubs, direct-to-consumer publications and catalog merchandise.   Women of Faith Event Attendees New list — Women of Faith Event Attendees — Bush Lists — This file contains attendees of a Christian women's event, Women of Faith. These female attendees are primarily married, most are age 35 to 55 and many have children at home under the age of 18   Classified THE Direct Marketing Recruiters We specialize in Direct/Internet Marketing Recruitment-servicing all industries Eda Zullo ezullo@smithhanley.com 203 319-4300 Peg Hoerres phoerres@smithhanley.com 203 319-4300 www.smithhanley.com/documents/DirectMarketing.pdf YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for: Metro New York Manhattan • Direct Mail Manager ... $70K • Email Marketing Manager ... $90K • Merchandise/Marketing Manager ... $100K • Senior Manager/ Director, Merchandise Marketing ... $125K • Director Online Marketing ... $120K • Director Of Marketing, Customer Acquisition ... $150K Connecticut • Online Merchandise-Product Manager...$75k New England Connecticut/Western Mass • Online Media Buyer...$70k • Dir/Mgr, Social Media Marketing...$100k Massachusetts • Sales Manager/Biz Dev Database Solutions...$110k For more opportunities PLEASE visit our website www.smithhanley.com > For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY-contact us at 203 319-4300. Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com In This Issue Today's News From the Print Edition Today's Lists and Databases Classifieds Caples Community Ogilvy creative directors Vicki Azarian and Chris Landau explain how "Mr. Fong" used IBM Rational technology to keep software developers connected Agency Business Report Click below to view all agency profiles

Advertise For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com Classifieds For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here. Unsubscribe To unsubscribe from DMNews iMarketing News Daily click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2009 Haymarket Media Inc.

DMNews' E-Mail Weekly: Causes selects Message Systems for e-mail delivery

September 16, 2009 Check out DMNews on your smartphone Advertisement Emails Gone Viral: Measuring "Share-to-Social" Performance Have questions about social sharing and email? Silverpop, the first email marketing service provider to bridge the gap between email and social networking, has the answers. Its latest benchmark study, offers unique insight into what makes an email shareworthy. Receive your free copy today! News Causes selects Message Systems for e-mail delivery Dianna Dilworth Nonprofit organization Causes has selected e-mail delivery services firm Message Systems to power its e-mail deliverability across all of its sending platforms, including Facebook.   E-commerce an easy sell Chantal Todé Retailers train their focus online in a tough market by investing in customer experience initiatives.   Get close for niche results Lauren Bell Health and wellness boutiques find demonstrating expertise while building customer relationships help drive e-commerce success   Advertisement Pivotal Veracity Debuts Game Changing Innovation in Email Intelligence Wish you knew which social influencers are posting your email to Facebook? Aspire to reach on-the-go customers who use an iPhone to read your email? Longing to identify which *specific customers* are getting your e-mail in the inbox vs spam folder or are adding you to their address book? MailboxIQ, a powerful new patent-pending technology from industry leader Pivotal Veracity, is empowering mailers with unprecedented new insight into the e-mailbox... Opinions Inbox Insider: Paul Allen's Xiant Filer available in wide release Dianna Dilworth Xiant Filer, Microsoft co-founder Paul Allen's e-mail inbox organizer, has gone from beta to full launch. The tool, created to help people organize both business and personal e-mail inboxes, is widely available for $19.95. It's not a bad price to help prioritize the inbox, which these days is getting fuller and fuller.   Make your e-mail work even better on budget Christopher Petix, president, Clash-Media E-mail marketing is the most popular form of online lead generation in the US, according to recent research from Clash-Media. Seventy-five percent of organizations use it. In addition, the Center for Media Research believes that 81% of businesses plan to increase spend on e-mail by the end of the year.   From the 2008 DMNews Essential Guide to E-mail Marketing DMNews seeking Essential Guide to E-mail columns DMNews is seeking submissions for the 2009 Essential Guide to E-Mail Marketing, which will be published on October 26. Experts from all areas of the direct marketing world are invited to share their knowledge, case studies, trends, tips, best practices and forecasts with DMNews' readership. We will accept submissions at various levels of expertise and understanding.   Essential Guide to Email Marketing coming October 26th This year's Essential Guide to E-mail Marketing is coming out on October 26. The new guide contains everything you need to know about e-mail marketing including tips, trends and techniques contributed by the e-mail industry's most experienced thought leaders. Addressing topics such as e-mail marketing 2.0, e-mail deliverability, analytics and measurement, as well as case studies with leading marketers, the Essential Guide is not to be missed. Pick up your copy early at the DMA Annual show at the DMNews booth.   Lists and Databases Boat and Yacht owners with Marine Radio Licenses New list — Boat and Yacht owners with Marine Radio Licenses — Dunhill International List Co. — This file contains boat and yacht owners with marine radios. The file skews slightly male.   Click to check out the Top 10 Tips to win a Caples Awards Caples Community Ogilvy creative directors Vicki Azarian and Chris Landau explain how "Mr. Fong" used IBM Rational technology to keep software developers connected Agency Business Report Click below to view all agency profiles DMNews Data Management Survey

Advertise For details of how to advertise in the DMNews Email Marketing Weekly, please send a message to Sammy Patel at sammy.patel@haymarketmedia.com Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews Email Marketing Weekly, please click here. Unsubscribe To unsubscribe from DMNews Email Marketing Weekly click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2009 Haymarket Media Inc.