DMNews: Enfatico to lay off 8% of employees

February 25, 2009 Click here to view this newsletter online Check out DMNews on your smartphone Today's News Enfatico to lay off 8% of employees Dianna Dilworth February 24, 2009 Dell-focused agency Enfatico has announced that it will lay off 8% of its employees. Enfatico currently has about 1,000 employees.   Retailers report fourth-quarter losses Bryan Yurcan February 24, 2009 More bad news for the retail sector emerged today as Target Corp., Office Depot Inc. and Macy's all reported fourth-quarter losses.   Genius.com partners with Message Systems Dianna Dilworth February 24, 2009 Genius.com Inc., a business-to-business marketing and lead generation company, has teamed up with e-mail delivery services firm Message Systems.   Local papers deliver to "digital mailboxes" Lauren Bell February 24, 2009 Chicago-based publisher 22nd Century Media has partnered with a start-up called Zumbox to deliver digital editions of its local newspapers to every physical address it serves.   Capcom seeks gamer loyalty, spending Lauren Bell February 24, 2009 Capcom, the company behind Street Fighter, Mega Man and other video games, has launched a new loyalty program based around a Visa pre-paid debit card.   Credit card users list now available February 24, 2009 Media Source Solutions has introduced the Passport to Credit - Newly Issued Credit Cards list to the market. This list is composed of people who have recently received a new bank, retail or gas credit card.   You judge the caples The finalists list has been released and winner placement is set to be announced on March 19 … but what do you think of the year's greatest work? Check out the details of a recent finalist and judge the Caples for yourself. Cluster Bomb Drop February 13, 2009 When an international conference to ratify a treaty on the banning of cluster bombs came to New Zealand's capital city of Wellington, DraftFCB New Zealand and the Aotearoa New Zealand Cluster Munition Coalition had to get the country's residents to support the ban. However, getting New Zealander's to oppose a weapon they didn't know exists was a challenge.   more » Click the image below to vote in DMNews' weekly online poll In This Week's Print Edition Marketing to moms Lynn Miller February 23, 2009 Word-of-mouth marketing, both online and off, serves as a way to understand and reach mothers with tremendous spending power   Search and social media: A power pair February 23, 2009 Want to maximize return on your search and social media investment? Integrate the two channels, say our four experts, who share tips on how marketers can take advantage of this dynamic strategy   Today's lists and databases Nonprofit Professional Leaders E-mail February 25, 2009 New E-mail - Nonprofit Professional Leaders E-mail - Direct Media Inc. - Description: This file contains high-level executives at nonprofit comanpies.   Dental Professionals from Elsevier Healthcare February 25, 2009 New List - Dental Professionals from Elsevier Healthcare - MeritDirect - Description: This file contains dental professionals from across the US.   Several Sources Shelters February 25, 2009 New List - Several Sources Shelters - Donors - Trinity Direct - Description: This file contains people who have donated to Several Sources Shelter which provides help, shelter and education for young mothers.   Sports Memorabilia Enthusiasts February 25, 2009 New List - Sports Memorabilia Enthusiasts - Dunhill International List Co. - Description: This file contains people who collect and buy sports memorabilia.   Classified Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com THE Direct Marketing Recruiters About Us: We specialize in Direct/Internet Marketing Recruitment-servicing all industries YES- We are VERY busy with employers looking to HIRE Here are several "HOT" positions that we are currently recruiting for: www.smithhanley.com In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Seeking Submissions for 2009 Essential Guide to Search Marketing The 2009 Essential Guide to Search Marketing will be published as part of our March 30, 2009 print edition and will also be posted as a PDF on DMNews.com. Click here for more information. Exclusive Invite from Kodak CMO Jeffrey Hayzlett, Kodak CMO and general chair of the Caples Awards, invites you to celebrate direct marketing creativity at the 2009 Caples Awards dinner and awards presentation on March 19. Click here to watch. Online Exclusive Conference Call: Fox Home Entertainment and PointRoll How did an X-Files DVD campaign succeed with the latest rich media technology? Mary Hurn finds out in a "Conference Call" online exclusive. Click here to read. Global Creative Jam & Caples Awards March 19, 2009 in New York, NY   Featured speakers: Barbara Goodstein, CIO & EVP for AXA Equitable Kevin Joyce, VP, Eastman Kodak Company Click here to register today FREE WHITEPAPERS View More Research

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