DMNews: Digitas lays off 2% of its US work force

December 15, 2008 Check out DMNews on your smartphone Today's News Digitas lays off 2% of its US work force Lauren Bell December 12, 2008 Publicis Groupe's digital unit, Digitas, is laying off 2% of its 2,100 US employees in a restructuring effort. Employees were informed of the decision on Wednesday.   KB Toys files for bankruptcy Dianna Dilworth December 12, 2008 KB Toys, a Prentice Capital Management property, has filed for Chapter 11 bankruptcy protection, as weak holiday sales continue to threaten retailers this year. This is the second time that KB Toys has filed for bankruptcy in the last four years. The stores will begin running going-out-of business sales at its stores immediately.   Postal regulatory group issues price adjustment review Bryan Yurcan December 12, 2008 The Postal Regulatory Commission has issued its review of price adjustments sought by the U.S. Postal Service for competitive postal products. Chairman Dan G. Blair announced the commission's unanimous decision that the increases sought for competitive products were not unlawful.   AJC cuts circ area, jobs Lauren Bell December 12, 2008 The Atlanta Journal-Constitution (AJC) has announced new trims to its staff and delivery areas. After January 11, 22 counties will be cut from the daily's circulation range, reducing service to 27 counties in and around Atlanta.   Hallmark teams with Nielsen to show ad influence Lauren Bell December 12, 2008 Nielsen Co. and the Hallmark Channel have teamed up to apply Nielsen tracking across Hallmark's multiple brand platforms, including the Hallmark cable channel, Hallmark Web sites, Gold Crown retail stores and Hallmark Magazine.   Experian lays off 130 Lauren Bell December 11, 2008 In a move indicative of our swiftly changing economy, Experian laid off approximately 130 staffers Thursday, December 11. The staff reductions were company-wide, not focused on any particular area of the business.   Payday advance list now available December 12, 2008 Lighthouse List Company has introduced the EVantage PayDay Now list to the market. This list is comprised of people who have requested advances on their paychecks for a variety of reasons.   DMNews seeks submissions for 2009 List & Database Guide December 12, 2008 DMNews is seeking submissions for its upcoming 2009 Essential Guide to Lists, Database Marketing and Data Services, which will be published on January 26, 2009. Lists and databases are key components that drive direct marketing campaigns, and developments in technology and audience behavior mean that this is a truly dynamic area. In this Essential Guide, DMNews will showcase these latest trends through expert opinion and original articles.   Click the image below to vote in DMNews' weekly online poll In This Week's Print Edition Obama plan may boost e-tail Dianna Dilworth, Chantal Todé, Bryan Yurcan December 12, 2008 January 20 could bring good news for direct marketers, based on key components of President-elect Barack Obama's economic recovery plan. That was the latest buzz from executives who welcomed Obama's proposals, released earlier this month.   Cargo volume at US ports continues fall Bryan Yurcan December 12, 2008 Year-over-year cargo volume at the nation's major retail container ports is expected to fall for the 16th straight month as of November, leaving 2008 on track to be the slowest year since 2004, according to the monthly Port Tracker report released by the National Retail Federation and IHS Global Insight. Volume is projected to total 15.3 million 20-foot-equivalent units (TEU) for the year, compared with 16.5 million TEU in 2007.   Today's lists and databases Equestrian Singles.Com Subscriber Members December 15, 2008 New List - Equestrian Singles.Com Subscriber Members - Mail Marketing Inc. - Description: This file contains single people looking to match up with other horse lovers.   Advanced Placement Teachers December 15, 2008 New List - Advanced Placement Teachers - MCH - Description: This file contains e-mail addresses of teachers of advanced placement classes in public, private and Catholic schools.   Catholic Book Store Product Buyers December 15, 2008 New List - Catholic Book Store Product Buyers - The List Experts - Description: This file contains people who loyally buy from Catholic book­stores.   ExtremeTech.com from Ziff Davis Media December 15, 2008 New Management - ExtremeTech.com from Ziff Davis Media - Worldata - Description: This file contains custom­ers of ExtremeTech.com, which offers technology products and services for b-to-b and b-to-c companies.   Classified Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU! In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers. We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast. Have we talked to you? We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted. THE Direct Marketing Recruiters We specialize in Direct/Internet Marketing Recruitment-servicing all industries Eda Zullo ezullo@smithhanley.com 203 319-4300 Peg Hoerres phoerres@smithhanley.com 203 319-4300 www.smithhanley.com/documents/DirectMarketing.pdf YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for: Metro New York   Manhattan Director, Email Marketing     $150K Sr. Manager, Online Marketing    $120K Sales Manager-Biz Dev --- Data Solutions     $100K Assoc. Marketing Mgr., Ecommerce    $75K   NJ Asst Mgr., Catalog Circulation $55K Manager, Email Marketing (B2B) $125K   Suburbs-CT/LI/Westchester Manager, Internet/Email Marketing     $75K Manager, Online Advertising Operations $75K Manager, Direct Mail- Magazine   $80K   New England MA Sr. CRM Specialist-Catalog/Retail - $72K Sales Manager/Biz Dev- Database Solutions - $100K Director, Catalog Circulation - 90-110K VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission   Upstate NY Account Supervisor-Direct Agency - $80K   Mid-Atlantic States PA Manager, Marketing    $75K VA/MD/DC Metro Manager, Marketing    $110K Sales Manager/Biz Dev- Database Solutions    $100K Marketing Specialists    $80K   West Coast CA Sales Manager/Biz Dev- Database Solutions $100K   For more opportunities PLEASE visit our website www.smithhanley.com For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300. 30 Under 30 The young and the restless in DM DMNews gathered the best and brightest 'whiz-kids' in the industry to present its first-ever "30 under 30" list Click here to read. In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Online Exclusive The Economic Challenge: Direct mail success in a tough economy The first in a 4-part exclusive series on how marketers can face economic challenges head-on - sector-by-sector. Click here to read. DMNews direct mail survey Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey. FREE WHITEPAPERS View More Research DMNews Jobs Market Freelance Writer - Market Specialist Quad Creative   United States Director of Internet Marketing PHE, Inc   Hillsborough, North Carolina Sales Executive LSSiDATA   New York United States Direct Mail Marketing Manager Dow Jones & Co. South Brunswick, New Jersey Senior Sales Executive CognitiveDATA, Inc. United States Senior Account Executive MindFire Inc. Multiple locations, United States Merkle, DMNews celebrate agency's 20 years Database marketing leader Merkle commissioned Haymarket Media and DMNews to dig deep into the company's culture, community and capabilities to articulate what makes the firm unique and successful.
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