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DMNews: DM job opportunities may rise with second-half recovery

April 27, 2009 Click here to view this newsletter online Check out DMNews on your smartphone Advertisement How to Do More with Less and Prove It eMetrics Marketing Optimization Summit May 4-7, San Jose Drive more revenue with data & tools you already have. A results oriented conference for a results oriented year. Save $300 with the earlybird discount! www.emetrics.org/sanjose/ Today's News DM job opportunities may rise with expected second-half economic recovery Chantal Todé April 24, 2009 Agencies have felt pain over the past 12 months thanks to an overall decline in marketing budgets   Facebook alum named MySpace CEO April 24, 2009 Former Facebook executive Owen Van Natta has been named CEO of MySpace, replacing co-founder Chris DeWolfe. The move came after News Corp.'s announcement yesterday that DeWolfe would soon step down and other executive roles may be shifted—including that of president and co-founder Tom Anderson.   Alliance Q1 income falls 44%, despite growth in some divisions Lauren Bell April 23, 2009 Alliance Data Systems Corp., parent company to Epsilon and LoyaltyOne, reported results for its first quarter, ended March 31, showing that first-quarter net income has decreased nearly 44% since Q1 last year. Revenue for the company dropped 4%, to $480 million, while cash earnings per diluted share were up slightly — from $1 to $1.19.   New York trims print schedule Lauren Bell April 24, 2009 New York magazine will trim two issues — June 22 and August 17 — from its summer publishing schedule in an effort to cut costs. The weekly, which has a total paid and verified circulation of 431,626, cites an expected ad slowdown as the reason behind the cuts.   Gamefly files postal discrimination complaint Bryan Yurcan April 24, 2009 Online video game rental company Gamefly has filed a complaint against the US Postal Service claiming discriminatory practices against it. The complaint, filed with the Postal Regulatory Commission, alleges that the Postal Service unduly discriminated against Gamefly.   El Pollo Loco and Del Taco new pushes centered on chicken Dianna Dilworth April 24, 2009 Latin-flavored chicken joints are taking on the traditional fried chicken fast fooderies with two new campaigns. El Pollo Loco is challenging fried chicken chain KFC to a public taste test with their grilled chicken products, while taco chain Del Taco is lowering prices on its chicken dishes.   Real estate investors list now available April 24, 2009 Infinite Media has introduced the Aaron's Sector Real Estate Investors list to the market. This list is composed of real estate investors seeking investment opportunities.   Online Exclusive Online exclusive: Q & A: Razorfish CEO Lord, chairman Kokich Bob Lord was named CEO of digital agency Razorfish. He previously held the role of president of the East US region. Former CEO Clark Kokich now serves in the newly created position of chairman.   In This Week's Print Edition Has UGC surpassed content from agencies? April 20, 2009 With Twitter, YouTube and Flickr among the many user-generated content sites informing marketing, our experts debate whether agency-created content could fall by the wayside   Betting on innovation Lauren Bell April 17, 2009 BBDO's Robertson talks about the impetus behind the agency's growth strategy   Online Poll Click the image below to vote in DMNews' weekly online poll Today's lists and databases Liquor Stores ATM April 24, 2009 New Selects - Liquor Stores ATM - All That Marketing - Description: This file contains liquor stores across the country.   Military History Enthusiasts April 24, 2009 New List - Military History Enthusiasts - Dunhill International List Co. - Description: This file contains people who enjoy learning about the military history of the US.   Extreme Sports Enthusiasts April 24, 2009 New List - Extreme Sports Enthusiasts - Walter Karl - Description: This file contains people who enjoy sports of all kind.   Arts and Crafts Enthusiasts April 24, 2009 New List - Arts and Crafts Enthusiasts - eTargetMedia.com Inc. - Description: This file contains individuals and families who enjoy doing arts and crafts.   Classified Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Technique: How to make your e-mail go viral Four experts serve up their best tips for getting readers to share your e-mails. Click here to read. FREE WHITEPAPERS View More Research
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