Less than a week to SAVE $100 on the DMNews Jam & Caples Awards.

EARLY BIRD SPECIAL* ACT NOW & SAVE $100. Ends January 26, 2009 • INDIVIDUAL JAM ATTENDEE*: $595 *All Jam attendee passes include a complimentary pass to the Caples Awards dinner.

INDIVIDUAL DINNER ATTENDEE: $250 CORPORATE BRANDED TABLE OF 10*: $3,125 *Only Corporate Branded tables are guaranteed seating together. All individual tickets purchased are subject to the organizer's placement. to register today Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing. DMNews Creative Jam Each year, the John Caples International Awards honors one campaign with its prestigious Courageous Client award. DMNews is presenting a one-day Creative Jam on the importance of taking creative marketing risks. The Jam will feature intensive roundtable discussions between marketing and creatives. Featured speaker Barabara Goodstein, CIO & EVP for AXA Equitable Caples Awards dinner The Caples Awards honor the best direct marketing campaigns and the creatives who produce them. Be the first to learn the winners at the Caples Awards dinner following the Creative Jam. Who should attend Creative directors / Brand managers / Marketing executives / DM agency executives / Advertising agency executives / Corporate communicators For more information, contact Pilar Mustafa at 646.638.6059 or pilar.mustafa@haymarketmedia.com

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DMNews' Database Weekly: Selling Source adds to data, tech capabilities

January 22, 2009 Advertisement Predictive Analytics World - Bigger Wins! This February, you will learn how Fortune 500 companies are translating data into dollars through Predictive Analytics. Focused on both the strategic opportunity and tactical execution, Predictive Analytics World will set the stage for your own success by showing you how companies like Amazon.com, Charles Schwab, Chase and 3M are using predictive analytics for merchandising, marketing, risk management and customer lifecycle optimization. http://www.predictiveanalyticsworld.com/ News Selling Source adds to data, tech capabilities Lauren Bell January 21, 2009 Selling Source LLC, a technology and data company that serves the financial services industry, has acquired the marketing personnel and technology of CompuCredit Corp.   Convenience stores seek loyalty insights Lauren Bell January 21, 2009 The Petroleum Convenience Alliance for Technology Standards (PCATS) has teamed with loyalty industry association Loyalty 360 to improve its customer engagement and rewards practices.   Thunderhead wins new Blue Cross client Lauren Bell January 20, 2009 Medavie Blue Cross, a Canadian health insurance provider, has tapped Thunderhead as its new CRM system.   Ogilvy partners with Unica, Pluris Chantal Todé January 20, 2009 In a move intended to help it bring data integration solutions to clients, Ogilvy North America has formed strategic alliances with marketing software company Unica and marketing database solutions provider Pluris.   HSN looks to Alliance for credit card, loyalty programs Lauren Bell January 15, 2009 Home Shopping Network (HSN) has tapped Alliance Data to launch a co-brand credit card program. Alliance will also take on the retailer's existing private label card portfolio.   Column Warm leads in cold weather Umberto Milletti, co-founder and CEO, InsideView January 21, 2009 As the economy worsens, inbound sales opportunities quickly dry up and sales teams are forced to become increasingly proactive. Just picking up the phone and calling a sales target is generally not enough, but that is particularly true during the economic times we are currently in.   DMNews' Essential Guide to Lists, Database Marketing & Data Services The DMNews Essential Guide to Lists, Database Marketing and Data Services is now online January 28, 2008 The DMNews Essential Guide to Lists, Database Marketing and Data Services is available as a PDF. Click on the image or headline to download it.

Advertise For details of how to advertise in the DMNews Database Marketing Weekly, please email Sammy Patel at sammy.patel@haymarketmedia.com Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews Database Marketing Weekly, please click here. Unsubscribe To unsubscribe from DMNews Database Marketing Weekly click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2009 Haymarket Media Inc.

DMNews: Report: 25% drop in financial services direct mail

January 22, 2009 Click here to view this newsletter online Check out DMNews on your smartphone Advertisement Today's News Report: 25% drop in financial services direct mail Bryan Yurcan January 21, 2009 Financial services direct mail volume for 2008 fell 25% from 2007 levels, according to a report issued today by Mintel Comperemedia.   Transcontinental acquires Conversys Chantal Todé January 21, 2009 Looking to broaden its range of print and interactive communications offerings to retailers, printer Transcontinental Inc. has acquired print-to-Web provider Conversys Inc. Conversys specializes in the transformation of print marketing materials such as flyers and catalogs into rich, interactive Web content.   Yankee Candle to close Illuminations stores, direct business Chantal Todé January 21, 2009 The Yankee Candle Company Inc. will close its 28 Illuminations retail stores and the Illuminations direct business as part of a restructuring plan intended to focus resources on the core Yankee Candle business. The company also will close one underperforming Yankee Candle retail store and reduce its corporate and administrative workforce.   Heartland Payment Systems says processing system was breached Nancy Kearney January 21, 2009 Princeton, NJ-based payments processor Heartland Payment Systems said today its processing system was the victim of a security breach last year but that no merchant data or cardholder Social Security numbers, personal identification numbers (PIN), addresses or telephone numbers were involved.   Google to cut Print Ads service Mary Elizabeth Hurn January 21, 2009 In the latest in Google cuts, the search leader will shutter its Print Ads service on February 28. More than 800 US newspapers, including The New York Times and Chicago Sun-Times, use the service, which launched in November 2006.   Meredith launches dedicated online women's network Nancy Kearney January 21, 2009 Meredith Corporation, home to brands such as Better Homes and Gardens, American Baby and More, has launched Meredith Women's Network, comprised of Web sites geared toward topics of importance to women.   Insert deadline for check supplier January 21, 2009 Stanton Direct Marketing announced that the creative art deadline for the next Direct Checks Unlimited checkbook bind-in insert program is February 20. Circulation during the second quarter will total 900,000, with 300,000 being distributed in the months of April, May and June.   Click the image below to vote in DMNews' weekly online poll In This Week's Print Edition Reach doctors with value Sharon Goldman January 19, 2009 Marketing to healthcare providers is no longer about piles of freebies. Now, creative strategies are necessary to stand out.   Online coupons redeemed Chantal Todé January 19, 2009 Q Interactive's CEO discusses printable online coupons and the economy   Today's lists and databases Guideposts Donors January 22, 2009 New Selects - Guideposts Donors - RMI Direct Marketing - Description: This file contains people who have donated to Guideposts ministries and/or the Peale Center.   A-1 Auto Loan Borrowers Database January 22, 2009 New List - A-1 Auto Loan Borrowers Database - Byrum & Fleming - Description: This file contains people who have received auto loans.   Miracle Mud "Beauty from the Center of the Earth" January 22, 2009 New List - Miracle Mud "Beauty from the Center of the Earth" - CGC Consulting Services, Inc. - Description: This file contains people who have bought Miracle Mud, a beauty product for skin care, after viewing an infomercial on late night Television.   Active Christian Believers-Mothers of School Aged Children January 22, 2009 New List - Active Christian Believers-Mothers of School Aged Children - The Direct Group - Description: This file contains Christian parents of children who are active buyers of products through mail and online.   Classified Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU! In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers. We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast. Have we talked to you? We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted. In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Caples finalists Caples Awards finalists announced   CLICK HERE to find out more about the Awards dinner, March 19, 2009.   DMNews Global Creative Jam & Caples Awards March 19, 2009 in New York, NY   EARLY BIRD SPECIAL DEADLINE EXTENDED THROUGH JANUARY 26 ACT NOW & SAVE $100 CLICK HERE to register today  Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing. Online Exclusive What agencies wish marketers knew DMNews asks five top agency executives what they wish marketers knew about working with a direct or digital agency - that they typically don't. Click here to read. DMNews direct mail survey Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey. FREE WHITEPAPERS View More Research DMNews Jobs Market Account Executive Dunn Data Company   Brewster, New York Segment Marketing Director Elsevier   Philadlephia, Pennsylvania Sr Director Customer Marketing Elsevier   Philadelphia, Pennsylvania Creative Director SKM Group, Inc. Depew, New York Direct Mail Retail Marketing Manager, Vice President Compass Bank Birmingham, Alabama Direct Mail Marketing Manager Dow Jones & Co. South Brunswick, New Jersey

Advertise For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com Classifieds For rates and specifications, please contact Michael Szymanski at michael.szymanski@haymarketmedia.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here. Unsubscribe To unsubscribe from DMNews iMarketing News Daily click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 Powered by Cheetah Mail, an Experian Company © 2009 Haymarket Media Inc.