DMNews: Google Chrome comes out of beta testing

December 12, 2008 Check out DMNews on your smartphone Today's News Google Chrome comes out of beta testing Nancy Kearney December 11, 2008 One hundred days after its debut, Google Chrome, the search leader's new browser, has gone live.   Bauer Media looks to e-mail program for CRM Lauren Bell December 11, 2008 Bauer Media has signed Silverpop to implement a new, e-mail-based CRM program. Silverpop has agreed to help Bauer send automatic, personalized e-mails to its 3 million e-mail subscribers, as the company pushes for greater loyalty and retention among consumers.   Bebo brings e-mail together with social networks in new 'Social Inbox' Dianna Dilworth December 11, 2008 There has been a lot of buzz around e-mail and social networking these days, which is why it is no surprise that social networking site Bebo is addressing the issue with a new offering. The Bebo "Social Inbox" is a one-stop shop that combines e-mail, social networking and media recommendations into one interface.   Google adds magazines to Book Search Nancy Kearney December 11, 2008 Google will provide access to current titles as well as archives in a partnership with publishers to begin digitizing millions of articles from magazines ranging from Popular Mechanics to Ebony.   Transcontinental reports 94.2M Q4 income loss Chantal Todé December 11, 2008 In the fourth quarter of 2008, printer Transcontinental's consolidated revenues rose 6% for a total of $653 million. Net income decreased from $38.6 million to a loss of $94.2 million. On a per-share basis, it dropped from earnings of 46 cents to a loss of $1.17. Transcontinental reported consolidated revenues rose 4% for the 12-month period ended October 31 for a total of $2.43 billion. Net income declined from $120.6 million in 2007 to $7.9 million in 2008.   Macy's sees payoff from cross-channel integration Chantal Todé December 11, 2008 Macy's Inc. is piloting a program enabling in-store shoppers in Florida to place electronic orders from any point-of-sale register as it continues to try to foster integration between the company's stores and Internet sites.   Stationary catalog list now available December 11, 2008 Leon Henry Inc. has introduced the American Stationary Catalog Blow-In list to the market. This list is comprised of people who receive an American Stationary catalog.   Click the image below to vote in DMNews' weekly online poll In This Week's Print Edition Accountability rules Lauren Bell December 08, 2008 Alterian's Hale expects the economy to spur a focus on ROI   Coca-Cola's Fanta introduces mobile games in Europe Dianna Dilworth December 08, 2008 Coca-Cola Europe is debuting two new branded mobile phone applica­tions across Europe for the Fanta brand, to target a younger demographic. The effort comes out of Fanta's col­laboration with New York-based mobile marketing firm The Hyperfactory and ad agency Ogilvy London.   Today's lists and databases Astral Sounds New Age Buyers December 12, 2008 New List - Astral Sounds New Age Buyers - Midwest Direct Marketing - Description: This file contains people who have purchased an Astral Sounds recording for $24.95.   Small Business Owners from Reed Exhibitions December 12, 2008 New List - Small Business Owners from Reed Exhibitions - MeritDirect - Description: This file contains small business owners — those with fewer than 50 employees — who have attended Reed Exhibitions events.   CMC — Broadband and Wireless Mailing List December 12, 2008 New List - CMC — Broadband and Wireless Mailing List - Key Marketing Advantage LLC - Description: This file contains technol­ogy savvy direct response consumers.   Telecommunications December 12, 2008 New Management - Telecommunications - Edith Roman Associates - Description: This file contains subscrib­ers to Telecommunications magazine, which provides readers with informa­tion and news relating to technology in service provider networks.   Classified Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations. What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience. Please contact us at: P.O. Box 383 Yardley, PA 19067 215-579-2070 Or visit our website: www.kenmalek.com CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU! In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers. We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast. Have we talked to you? We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted. THE Direct Marketing Recruiters We specialize in Direct/Internet Marketing Recruitment-servicing all industries Eda Zullo ezullo@smithhanley.com 203 319-4300 Peg Hoerres phoerres@smithhanley.com 203 319-4300 www.smithhanley.com/documents/DirectMarketing.pdf YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for: Metro New York   Manhattan Director, Email Marketing     $150K Sr. Manager, Online Marketing    $120K Sales Manager-Biz Dev --- Data Solutions     $100K Assoc. Marketing Mgr., Ecommerce    $75K   NJ Asst Mgr., Catalog Circulation $55K Manager, Email Marketing (B2B) $125K   Suburbs-CT/LI/Westchester Manager, Internet/Email Marketing     $75K Manager, Online Advertising Operations $75K Manager, Direct Mail- Magazine   $80K   New England MA Sr. CRM Specialist-Catalog/Retail - $72K Sales Manager/Biz Dev- Database Solutions - $100K Director, Catalog Circulation - 90-110K VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission   Upstate NY Account Supervisor-Direct Agency - $80K   Mid-Atlantic States PA Manager, Marketing    $75K VA/MD/DC Metro Manager, Marketing    $110K Sales Manager/Biz Dev- Database Solutions    $100K Marketing Specialists    $80K   West Coast CA Sales Manager/Biz Dev- Database Solutions $100K   For more opportunities PLEASE visit our website www.smithhanley.com For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300. 30 Under 30 The young and the restless in DM DMNews gathered the best and brightest 'whiz-kids' in the industry to present its first-ever "30 under 30" list Click here to read. In This Issue Today's News In This Week's Print Edition Today's Lists and Databases Classifieds Online Exclusive The Economic Challenge: Direct mail success in a tough economy The first in a 4-part exclusive series on how marketers can face economic challenges head-on - sector-by-sector. Click here to read. DMNews direct mail survey Pamela Oldham speaks to direct mail experts and marketers about the surprising results of the second DMNews/Pitney Bowes direct mail survey. FREE WHITEPAPERS View More Research DMNews Jobs Market Freelance Writer - Market Specialist Quad Creative   United States Director of Internet Marketing PHE, Inc   Hillsborough, North Carolina Sales Executive LSSiDATA   New York United States Direct Mail Marketing Manager Dow Jones & Co. South Brunswick, New Jersey Senior Sales Executive CognitiveDATA, Inc. United States Senior Account Executive MindFire Inc. Multiple locations, United States Merkle, DMNews celebrate agency's 20 years Database marketing leader Merkle commissioned Haymarket Media and DMNews to dig deep into the company's culture, community and capabilities to articulate what makes the firm unique and successful.
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