DMNews: Netflix strikes streaming deal with Nu Image/Millennium Group

Please click here to view this message in your browser.

September 9, 2010 Check out DMNews on your smartphone Advertisement Auctioneers. Liquidators. Appraisers. Late Model Well Maintained Direct Mail Facility Including Inserting Machines, Inkjet Printers, Warehouse & Support Equipment Sale Date: Tuesday, September 14th Starting Time: 9:00 AM Click Here to Visit This Sale on Our Website Click Here For Upcoming Auctions Today's News Campbell Soup serves up contest targeting younger consumers Shahnaz Mahmud The Campbell Soup Company is conducting the 'It's Amazing What Soup Can Do' campaign, using a sweepstakes to attract younger consumers. The overall effort includes mobile marketing, TV, print, online, radio and in-store media.   Netflix strikes streaming deal with Nu Image/Millennium Group Ryan Chatelain Netflix said September 8 that it has reached a long-term deal to stream movies from independent film studio Nu Image/Millennium Group.   Epsilon: E-mail open rates steady, but inboxes increasingly cluttered Mercedes Cardona Consumer e-mail open rates are holding steady, but there are hints that inbox clutter is taking its toll as marketers increase their e-mail volume, according to an analysis of e-mail marketing trends by Epsilon, a marketing services provider, and the Direct Marketing Association's Email Experience Council.   Statlistics releases 'Microwave Journal' list Statlistics has released the 'Microwave Journal' list to the market.   From the print edition Social buying success at Groupon Frank Washkuch The daily deal site launched in 2008, but has recently gone global to more than 150 cities.   MilkPEP launches mobile rewards program aimed at teens Shahnaz Mahmud The Milk Processor Education Program launched a mobile rewards program targeting teens as part of its overall campaign to promote the benefits of low-fat chocolate milk.   In This Issue Today's News From the Print Edition Today's Lists and Databases Classifieds Caples Entries Open Entries are now open for the John Caples International Awards Click HERE to download your entry kit today From DMNews' Direct Line Blog Private-sale e-commerce sites ride a second wave Ryan Chatelain After not hearing much over the summer about new private-sale e-commerce websites, all the rage earlier this year, exclusive-bargain online shops are gaining steam again.   more » Today's lists and databases Direct Media Millard — One Step Ahead and Leaps and Bounds Direct Media Millard - One Step Ahead and Leaps and Bounds - buyers are affluent Internet and catalog consumers - busy moms, looking for quality products for their babies and children.
Advertise For details of how to advertise in the DMNews iMarketing News Daily, please email Joanna Harp at joanna.harp@dmnews.com. Classifieds For rates and specifications, please contact Claudia Lopez at claudia.lopez@dmnews.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here. Unsubscribe To unsubscribe from DMNews iMarketing News Daily click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "haymarket.puresendmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 © 2010 Haymarket Media Inc.

DMNews Database Weekly: Gathering data easier than understanding it

Please click here to view this message in your browser.

September 9, 2010 Check out DMNews on your smartphone Inside CRM/Database Q&A: Clive Maclean, CEO, Euro RSCG 4D Discovery Rose Gordon Clive Maclean, CEO of Euro RSCG 4D Discovery, speaks with DMNews senior editor Rose Gordon about where he wants to take the firm and how he advises clients to find greater ROI in the multitude of customer data now available.   News Marketers to spend $1.8B on location-based advertising in 2015: study Shahnaz Mahmud Marketers will spend $1.8 billion on location-based advertising in 2015, a huge increase from the $42.8 million expected to be spent this year, according to ABI Research.   Epsilon: E-mail open rates steady, but inboxes increasingly cluttered Mercedes Cardona Consumer e-mail open rates are holding steady, but there are hints that inbox clutter is taking its toll as marketers increase their e-mail volume, according to an analysis of e-mail marketing trends by Epsilon, a marketing services provider, and the Direct Marketing Association's Email Experience Council.   Social firms launch 'Points for Pakistan' charitable effort Shahnaz Mahmud Social media monetization firm Peanut Labs has launched a charitable social gaming initiative, 'Points for Pakistan,' with other social and new media companies. The effort includes data collection, a Facebook page and e-mail elements.   Xerox to launch integrated campaign touting business services Shahnaz Mahmud Xerox will launch an integrated b-to-b campaign September 7 with digital out of home, Twitter and interactive website tie-ins. The effort straddles search marketing, print, television, web and airport advertising.   Statlistics releases 'Microwave Journal' list Statlistics has released the 'Microwave Journal' list to the market.   Advertisement Hosted CRM Can Be Your Secret Weapon to Success! > Download an unbiased, FREE comparison guide of the top 15 industry leaders to help you evaluate which CRM vendor solution fits your company. >> Download your FREE Hosted CRM Comparison Guide Column Better analytics drive better creative Chuck Sharp Many marketers hate math. Really it's not their fault. Most had some dramatic experience in college where an evil math professor confused them so profoundly that they were scared for life.   Caples Entries Open Entries are now open for the John Caples International Awards Click HERE to download your entry kit today DMNews' Essential Guide to Lists & Databases The 2010 Essential Guide to Lists & Databases is now online The 2010 DMNews Essential Guide to Lists & Databases is now available for $19.95 as a pdf. Click above to download   Minimize the impact of customer churn in b-to-b John Hood, president, MCH One of the big challenges facing business-to-business marketers is churn in the customer file. Churn is the result of the struggle to replace customers who leave with new customers.   From DMNews' Direct Line Blog Private-sale e-commerce sites ride a second wave Ryan Chatelain After not hearing much over the summer about new private-sale e-commerce websites, all the rage earlier this year, exclusive-bargain online shops are gaining steam again.   Contributing Op-eds If you would like to contribute an Op-Ed to the DMNews' Database & CRM Insider weekly newsletter, please send it to features@dmnews.com. Editorials should be 400 words; thought-provoking, not promotional; and include a one-line author bio and headshot.

Advertise For details of how to advertise in the DMNews Database Marketing Weekly, please email Joanna Harp at joanna.harp@dmnews.com Classifieds For rates and specifications, please contact Claudia Lopez at claudia.lopez@dmnews.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews Database Marketing Weekly, please click here. Unsubscribe To unsubscribe from DMNews Database Marketing Weekly click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "haymarket.puresendmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 © 2010 Haymarket Media Inc.