DMNews' Database Weekly: CRM Manager to Acquire Redxlerant

November 6, 2008 News CRM Manager to acquire Redxlerant Lauren Bell November 05, 2008 CRM Manager, a software as a service (SaaS) consulting firm, will complete its acquisition of CRM consulting and training firm Redxlerant in January 2009.   Datamark expands work with Alterian Lauren Bell November 04, 2008 Datamark, a marketing agency serving the education industry, has expanded its use of the Alterian Integrated Marketing Platform.   Salesforce.com partners with Amazon, Facebook Bryan Yurcan November 04, 2008 Salesforce.com has partnered with Amazon and Facebook for a new Web site management service this week. The company said its Force.com hosted applications platform would be linked with services from Facebook and Amazon Web Services.   MS Society extends work with Epsilon Lauren Bell October 30, 2008 The National Multiple Sclerosis Society has signed a five-year renewal contract with longtime database marketing services provider Epsilon.   Walter Karl launches lead generation network Bryan Yurcan October 30, 2008 Walter Karl Interactive today announced the launch of The Optimization Network, a business-to-business and business-to-consumer lead generation network.   Column Put the person back in personal: marketing campaigns tailored to people, not products Jane Johnson, retail/CBG practice vice president, Fair Isaac Corp. November 05, 2008 Amid the uncertainty of today's economic turmoil, one thing is clear: Consumers aren't spending the way they used to. But, while retailers expect this holiday season to be the most difficult in years, there are ways to make sure they are getting the most impact from their marketing investments.   DMNews' Essential Guide to Lists, Database Marketing & Data Services The DMNews Essential Guide to Lists, Database Marketing and Data Services is now online January 28, 2008 The DMNews Essential Guide to Lists, Database Marketing and Data Services is available as a PDF. Click on the image or headline to download it.

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