Tuesday, July 29, 2008

DMNews' SearchBuzz: Can we please kill the Google killer talk?

July 29, 2008

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Latest developments in search marketing, from the editors of DMNews:


Feature

Can we please kill the Google killer talk?

Sara Holoubek July 28, 2008

Just when I thought it was safe to go outside, a new Google killer has been reported to be on the loose. Monday morning, start-up search engine cuil.com was launched, accompanied by a rapid fire of cheerleading, speculation and, ultimately, ridicule. Search experts around the globe threw five to 10 queries at the engine before declaring Cuil a failure.
 
Have news? Reach Sara Holoubek at saraholoubek@dmnews.com.

From DMNews.com

Ex-Google employees launch new search engine Cuil

Ellen Keohane July 28, 2008

With the goal of proving searchers with richer Internet depth, a new search engine, Cuil launched today. The engine has indexed more than 120 billion Web pages, which the company claims is "three times as many as Google."
 

Yahoo reports Q2 results

Ellen Keohane July 23, 2008

Yahoo reported almost $1.8 billion in revenues — a 6% year-over-year increase — for its second quarter ending on June 30. Yahoo also reported $131 million in net income, or 9 cents per diluted share, for its second quarter in 2008, a decrease compared to $161 million, or 11 cents per diluted share, in second quarter of 2007.
 

Microsoft reorganizes after division leader steps down

Ellen Keohane July 24, 2008

Microsoft Corp. will divide its platforms and services division (PSD) into two groups called Windows/Windows Live and online services. Both of the new groups will report to CEO Steve Ballmer.
 

DMNews talks with Lizan Brand, owner of Greenfield Liquors

July 28, 2008

Lizan Brand, owner of Greenfield Liquors inGreenfield, IN, explains how her small business has grown as a result of blogging.
 

Column

Search marketers have lost their heads

Lance Neuhasuer, managing director, east, Resolution Media July 28, 2008

That's right, search marketers, we've up and lost our head. I'm referring to the "head" in the sense of our high-volume, high-impact marketing placements (as opposed to the proverbial "tail"). Yet despite the play on words, our lack of focus on the head in an effort to cover our tail has me wondering whether we have really lost our head— that is, our wits — and whether the tail is going to cost us our...well, our tail.
 

The DMNews Essential Guide to Search Engine Marketing

Site search can elevate both your SEM and SEO ROI

Derek Kleinow, president, TigerGPS.com July 28, 2008

If you're not using dedicated e-commerce product or site search technology yet, be sure to add it to your summer improvement project list. While site search improves merchandizing, you may be surprised how well it will complement your SEM and SEO programs. We began using site search three years ago, and it has increased our overall search ROI.
 

The 2008 DMNews Essential Guide to Search Engine Marketing is now online

June 16, 2008

The 2008 DMNews Essential Guide to Search Engine Marketing is now available as a PDF file. Click on the image or headline to download it.
 



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