3 ways to improve your mobile email strategy | | | By Manny Ju Mobile email isn't just about making sure your brand's messages display properly on a smartphone -- it's an opportunity for a deeper relationship with consumers. Here are three ways to achieve this connection. | What to do if you get scammed buying ads | | | By Bob Garfield What happens if you buy online ads but don't get what you paid for? Do you have recourse? Watch as MEA Digital's Tamara Bousquet discusses her own vendor war story with Bob Garfield. | Five key lessons from The Naked Company | | | By Jeff Rosenblum For the entire 20th century, corporations have used advertising to create fictitious stories that we, as consumers and viewers, have believed. Marketers sold us shiny images and smiling faces from every glowing screen.But things have changed now that... | Snaptags vs. QR Codes Round 2 | | | By Tom Edwards One of the more controversial posts over the past year was tied to my POV on 2D barcodes, specifically SnapTags vs. QR codes. This sparked an interesting conversation.To follow up on that conversation, instead of getting into a philosophical... | Marketing Branded Apps | | | By Daniel Flamberg There are 300,000 mobile apps that have been downloaded 10.9 billion times. The average smartphone user has 22 apps, the average feature phone user has downloaded 10 apps. iPhone fans lead the way with an average of 37 apps.Every one of them raises... | Stop Calling Google+ a Facebook Killer | | | By Jon Elvekrog With its rapid growth, Google+ has been hailed by many within the digital media industry as a potential Facebook killer, just like every other buzz-worthy social platform that came along in the past few years. Google + is growing at a faster rate... | What Social Media Should Be…"Original" | | | By Deanna Lawrence Part I of III'm really not certain when my rather different perspective began. I do know that I have refined my thinking as part of Pallino1021, a result of being challenged with the idea of convergence and the journey / exploration, as I prepare... | Buy Them a Drink First... | | | By Kristin Hambelton Buy them a drink firstHeres a stat. According to B2B Magazine, more than 23% of B2B buyers are discussing products and services with their peers via social media. In fact, online recommendations are increasingly one of the most effective methods for... | | | Advertisement | We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback! | |
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