Wednesday, March 25, 2009

DMNews: Euro RSCG Chicago names co-presidents

March 25, 2009

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Today's News


Euro RSCG Chicago names co-presidents

Chantal Todé March 24, 2009

Jamie King, previously president and CEO of Publicis & Hal Riney in San Francisco, will become co-president of Euro RSCG Chicago with Joy Schwartz, previously executive director of Euro RSCG Chicago. They will report to Ron Bess, CEO of Euro RSCG Chicago and COO of Euro RSCG North America.
 

Oracle adds to health industry offerings with Relsys acquisition

Lauren Bell March 24, 2009

Oracle has acquired Relsys International Inc., which produces drug safety and risk management analytics software, in a deal that is expected to close in the first half of this year. Terms of the deal were not disclosed.
 

Worldata launches research division

Bryan Yurcan March 24, 2009

Direct and interactive marketing company Worldata launched a new corporate division, Worldata Research, this week. The company also launched a companion Web site, ListPriceIndex.com.
 

With FY08 net revenues down, Williams-Sonoma to focus on "value" in 2009

Chantal Todé March 24, 2009

Coming off a fourth quarter and fiscal year with double-digit revenue declines, Williams-Sonoma Inc. is promising a greater focus on "value" and further catalog circulation reductions in 2009. The multichannel merchant that operates such brands as Potter Barn, West Elm and Williams-Sonoma, said net revenues in the fourth quarter ended February 3 decreased 26.7% for a total of $1.008 billion. Comparable store sales dropped 22.3% on a 13-week to 13-week comparison.
 

Expedia expands e-mail efforts to Asia Pacific region

Dianna Dilworth March 24, 2009

Expedia is expanding its e-mail program into Australia, New Zealand and India. The travel site will be working with e-mail services firm e-Dialog, its current e-mail provider, to expand its e-mail newsletter and marketing activities into these Asia-Pacific marketplaces.
 

Children's book buyers list now available

March 24, 2009

Specialists Marketing Services Inc. has introduced the Children's Book of the Month Club list to the market. This list is composed of parents who are interested in educating their children and have subscribed to the Children's Book of the Month Club.
 

Caples Awards

Maxwell Sackheim Award — Best in Show

Maxwell Sackheim Award — Best in Show

March 19, 2009

AIM Proximity's Love Conspiracy campaign, created for The Warehouse Limited, tops the awards this year due to its ability to engage buyers over a period of time and provide them with an unforgettable, extremely relevant experience.
 
Courageous Client Award - iPhone Jonny / Consumer campaign

Courageous Client Award - iPhone Jonny / Consumer campaign

March 19, 2009

For a traditional print directory business like the New Zealand Yellow Pages, the iPhone might be the last thing that you want your customers to think about. However, Yellow sought to bridge the gap between the public perception of its brand and its ability to be the go-to online source people could use for any and all needs.
 
Irving Wunderman Award - 2008 Winner - Holly Pavlika

Irving Wunderman Award - 2008 Winner - Holly Pavlika

March 19, 2009

The Irving Wunderman Award, named after the inspirational copywriter and agency founder, is always presented to someone with more than a decade of experience, and who has developed his or her talent, imagination, curiosity and passion into a creative body of work deserving of the highest recognition.
 

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Today's lists and databases

Shortcut to Wealth Opportunity Buyers

March 25, 2009

New List - Shortcut to Wealth Opportunity Buyers - Macromark - Description: This file contains people who have bought a home business starter package.
 

Paramount Database Hotline

March 25, 2009

New List - Paramount Database Hotline - Conrad Direct Inc. - Description: This file contains peoplewho donate to local and state politicalcandidates and causes.
 

Muscle and Fitness Hers

March 25, 2009

New List - Muscle and Fitness Hers - Statlistics - Description: This file contains women who want to be in good shape.
 

Essence E-mail

March 25, 2009

New E-mail - Essence E-mail - Millard Group - Description: This file contains subscribersof Essence magazine, a lifestyle magazine for African-American women, at their e-mail addresses.
 

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Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com



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