DMNews: Sports Authority taps Allurent; Chevy takes apps for a spin

Please click here to view this message in your browser.

July 15, 2010 Check out DMNews on your smartphone Advertisement Social is the Next Search. Is Your Site Ready? Many companies have a Facebook page, but is your own site driving social participation? If not, it should be. Learn how to make social networks a larger source of traffic for your site than SEO or SEM. Download our free whitepaper now. Today's News Sports Authority taps Allurent for e-commerce boost Kevin McKeefery The Sports Authority has selected Allurent's on-demand technology to boost its e-commerce capabilities. The sports apparel brand is looking to the software-as-a-service company's on-demand technology to help bolster its presence on SportsAuthority.com, as well as various social media and affiliate sites.   Chevy takes apps for a spin Ryan Chatelain Automaker Chevrolet is bringing its showroom to the iPhone and iPad.   Post Quad/Graphics-Worldcolor acquisition, companies combine forces Shahnaz Mahmud Now that Quad/Graphics' acquisition of Worldcolor is complete, Quad is beginning the integration portion of the deal.   Marketers bear the brunt of postal woes Carol Krol The U.S. Postal Service unveiled details of its proposed "exigent price increase" last week and filed an application with its regulator, the Postal Regulatory Commission. Direct mailers sprang into action decrying the move, and mailers across the board vow to fight the increase (see cover story).   ETargetMedia releases American Computer, Software & Technology Professionals list to market The file is comprised of influential business decision makers within the computer, software & technology industries in the US.   From the print edition Creative content maximizes direct mail Marketers squeeze maximum impact from their multidimensional and nontraditional shaped mailers with targeted creative packages. Our experts explain successful strategies using unique mail pieces   TV Gains accountability with online link Lee Cutler, founder and president, Kre8 Media Inc. The Internet is forcing every other media platform to replicate its high level of accountability in order to compete for advertising budgets. While television is a laggard in this regard, it might have an unlikely savior: the Internet.   Today's lists and databases America's Malling Shoppers 35-44 Email File America's Malling Shoppers 35-44 Email File   In This Issue Today's News From the Print Edition Today's Lists and Databases Classifieds Caples Entries Open Entries are now open for the John Caples International Awards Click HERE to download your entry kit today From DMNews' Direct Line Blog Microsoft steps up CRM efforts Ryan Chatelain App stores are not just for downloading weather forecasts and sports scores to your smartphone anymore. Technology giant Microsoft is opening a CRM app store.   more »
Advertise For details of how to advertise in the DMNews iMarketing News Daily, please email Joanna Harp at joanna.harp@dmnews.com. Classifieds For rates and specifications, please contact Claudia Lopez at claudia.lopez@dmnews.com. Subscribe If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here. Unsubscribe To unsubscribe from DMNews iMarketing News Daily click here. To manage your entire DMNews profile login to your account. You are subscribed as: fashionarchive@gmail.com To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com All DMNews newsletters are sent from the domain "haymarket.puresendmail.com". When configuring e-mail or spam filter rules, please use this domain name. Haymarket Media Inc 114 West 26th St 4th floor New York, NY 10001 © 2010 Haymarket Media Inc.