DMNews: Johnny Rockets to launch targeted mail campaign

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August 31, 2010 Check out DMNews on your smartphone Today's News Johnny Rockets to launch targeted mail campaign Ryan Chatelain Restaurant franchise Johnny Rockets will launch a direct mail campaign September 27 targeting employees at businesses near 52 of its locations.   Lindt USA launches sweepstakes, integrated campaign with Federer Shahnaz Mahmud Chocolate maker Lindt USA launched an integrated campaign August 29 with tennis star Roger Federer to promote its 'The Perfect Match' sweepstakes.   ETargetMedia releases educational professionals list ETargetMedia has released the American Educational Professionals list to the market.   From the print edition Pitch product claims wisely Ryan Chatelain Marketers undergo scrutiny in wellness category as health benefits raise doubt   Prospect better to grow existing lists Four experts talk about their best practices for expanding and maintaining a robust and clean list of customer data in today's information age — where data comes from a multitude of channels and options.   From DMNews' Direct Line Blog Google puts real-time search on display Rose Gordon If you missed it last week, Google revealed a permanent home for its real-time search results at www.google.com/realtime.   more » In This Issue Today's News From the Print Edition Today's Lists and Databases Classifieds Caples Entries Open Entries are now open for the John Caples International Awards Click HERE to download your entry kit today Today's lists and databases Avid Spa and Therapeutic Massage Enthusiasts Avid Spa and Therapeutic Massage Enthusiasts - eTarget Media
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